APPAREL GRAPHIC DESIGN & MARKETING SPECIALIST

We’re seeking a skilled Apparel Graphic Design & Marketing Specialist to support our marketing initiatives through creative and visually compelling design. This position plays a key role in shaping our sales and marketing strategies, developing brand identity and engaging content across digital and print channels. The ideal candidate is a skilled artist with a passion for clothing and the businesses and tourism destinations we serve.

Key Responsibilities

• Design and produce marketing materials, including digital and print catalogs, email campaigns, brochures, social media graphics, flyers, and presentations

• Collaborate with the T.R. McTaggart sales, service, design and operations team to create content aligned with sales and marketing goals and brand standards

• Support preparation of production artwork by the art and design team

• Develop original and innovative graphics for apparel products

• Ensure designs look good on various apparel types and sizes, preparing them for production

• Stay updated on current trends in apparel graphics, color palettes and decoration techniques

• Contribute creative ideas during team brainstorming sessions and marketing strategy discussions. Align on existing brand strategy and build upon that foundation

• Ensure timely delivery of creative projects while managing multiple priorities

Qualifications

• Minimum 2 years of professional experience in a graphic design or marketing role

• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign); Corel experience a plus; Canva or Figma a plus

• Ability to create visually appealing and cohesive designs

• Strong understanding of visual storytelling, branding, and layout design

• Excellent organizational skills and attention to detail

• Ability to work independently and as part of a team

Preferred Skills

• Experience with video editing and basic animation

• Knowledge of screen-printing, embroidery and other apparel decoration methods

• Familiarity with content management systems, email management systems, and social media platforms

• Bachelor's degree preferred but not required