Client Service Executive

Responsibilities:

• Responsible for understanding the client's brief and translating it into actionable items for respective internal teams.
• Become a strategic point of contact for clients and establish strong relationships with various stakeholders - internal and external.
• Research, prepare and present marketing strategies, media proposals, campaign ideas and budgets to assigned clients.
• Gain a comprehensive context for advertising strategies by analysing a range of information, including demographics, socio-economics and the market for the client's product and market share.
• Successful execution of online/offline campaigns in coordination with internal teams and/or third-party vendors.
• Monitoring the effectiveness of campaigns and taking necessary steps to optimise them.
• Track and study data and analytics to evaluate the success of campaigns and derive inferences accordingly.
• Continuous study on competitors to provide data for understanding brand performance and industry best practices.
• Being hands-on across online platforms and their respective promotion formats - Facebook, Twitter, Instagram, LinkedIn, YouTube, related blogs and online forums.
• Management, content creation, strategy, and execution of all clients' social media accounts, which includes posting content, interacting and responding to the audience, and reporting metrics.
• Presenting creative work to clients for approval or modification.
• Liaison with third-party vendors, influencers, and partner firms on behalf of the brand for campaigns & projects.
• Keeping abreast with new trends and viral video concepts.

Requirements:

• Graduate / postgraduate in mass media / marketing communication / advertising or equivalent.
• 2 - 3 years of relevant work experience with a brand or advertising / creative / media agency is a must.

Must Have:

• Proven experience as an advertising account executive/manager or in a related position.
• Proficiency in English and Hindi.
• Proficiency in written and verbal communication.
• Excellent interpersonal and client management skills.
• Thrive in a fast-paced, collaborative environment with a high-volume workload often requiring short turnaround times.
• Knowledge on AI and relevant tools and how to leverage them effectively and responsibly.

Behavioural Skills:

• Positive thinking and results-orientated.
• Ability to work with minimum supervision.
• Ability to work under pressure and meet deadlines.
• Strong attention to details.
• Strong work ethic and personal accountability.