Copywriter

Responsibilities:

• Develop compelling, brand‑aligned copy for multi‑channel marketing campaigns, including digital, social, email, SMS, direct mail, and event materials.
• Write and edit content for thought leadership assets (white papers, blogs, webinars), executive communications, and sales enablement tools.
• Collaborate with creative teams, content managers, and campaign leads to ensure messaging consistency across B2B, B2C, and B2Provider audiences.
• Adapt complex healthcare and product information into clear, engaging language for diverse audiences while maintaining compliance and accessibility standards.
• Support AI‑enabled workflows for drafting and optimization, applying human review for accuracy, tone, and regulatory adherence.
• Maintain company Rx brand voice and style guidelines across all content; contribute to updates and refinements.
• Participate in content QA and approval processes, ensuring accuracy, compliance (HIPAA, fair balance), and readability.
• Assist in performance reviews of content (engagement metrics, A/B test results) and incorporate insights into future copy.

Qualifications:

• 3–5+ years of experience in copywriting or content development within marketing, advertising, or healthcare in English.

• Strong portfolio demonstrating ability to write for digital, social, email, and print channels.
• Excellent writing, editing, and proofreading skills with attention to detail and brand voice.

• Familiarity with healthcare terminology, compliance requirements, and accessibility standards.
• Experience collaborating with creative teams and using content management systems; knowledge of AI tools for content creation preferred.

• Ability to manage multiple projects and deadlines in a fast‑paced environment.
• Bachelors degree in marketing, communications, journalism, or related field.

Work Set-up: Hybrid

Schedule: Night Shift

Locations: Metro Manila

By Applying, you give consent to collect, store, and/or process personal and/or sensitive information for the purpose of recruitment and employment may it be internal to Cobden & Carter International and/or to its clients