Staff/Principal Developer Advocate
First Developer Advocate at Synthesia, the AI video platform: build sample apps, tutorials, and demos for the Synthesia API, speak at conferences and meetups, nurture developer communities, and channel developer feedback back into Product and Engineering.
- Compensation
- Not disclosed
- Location
- Seattle
- Work setup
- Hybrid
- Seniority
- Principal
- Employment
- Not specified
- Experience
- Not specified
- Category
- Developer relations
- Posted
Skills
Must have
- Experience in developer relations, developer advocacy, technical evangelism, or similar hybrid technical/communication role — ideally at a platform, API-first, or infrastructure company
- Hands-on: comfortable writing code, working with APIs and SDKs, and building demo apps yourself
- Strong, authentic communicator across written, live, and on-stage formats for developer audiences
- Comfortable with regular travel and public speaking
- Track record of sustained content output (blog, video, or community content), not one-off campaigns
- Skilled at listening and turning developer frustration into clear, actionable product signals
- Comfortable operating with autonomy in a fast-moving, still-forming function
Nice to have
- Existing following or credibility within a relevant developer community (video, AI/ML, automation, or enterprise software)
Full description
Synthesia is the world’s leading AI video platform for business, used by over 90% of the Fortune 100. Founded in 2017, the company is headquartered in London, with offices and teams across Europe and the US.
As AI continues to shape the way we live and work, Synthesia develops products to enhance visual communication and enterprise skill development, helping people work better and stay at the center of successful organizations.
Following our recent Series E funding round, where we raised $200 million, our valuation stands at $4 billion. Our total funding exceeds $530 million from premier investors including Accel, NVentures (Nvidia's VC arm), Kleiner Perkins, GV, and Evantic Capital, alongside the founders and operators of Stripe, Datadog, Miro, and Webflow.
The role...
Synthesia's API and platform capabilities are quickly becoming the way developers embed AI video into their own products — automated training pipelines, localization workflows, customer-facing apps, and more. We're looking for our first Developer Advocate to make sure the developer world knows it, understands it, and gets building.
This is a builder-and-storyteller role. You'll be the face and voice of the Synthesia API to the outside world — writing, coding, speaking, and showing up wherever developers already are — while also being the internal champion who brings their feedback back into the product. You won't just talk about what's possible with Synthesia; you'll build the sample apps, tutorials, and demos that prove it, and you'll do it consistently enough that developers start to recognize your name before they recognize the logo.
You'll be part of the Developer Services team and work closely with Product, Engineering, Marketing, and Developer Support to turn technical capability into developer adoption.
What You'll Do
Create technical content that developers actually use
- Write blog posts, tutorials, and how-to guides that show real, working integrations — not just feature announcements
- Build and maintain sample apps, starter kits, and code snippets across common languages and frameworks
- Produce video walkthroughs and livestreams using Synthesia's own product wherever it makes sense to "eat our own dog food"
- Keep a fast, honest cadence — regular, dependable output builds more trust than occasional big launches
Show up where developers are
- Represent Synthesia at conferences, meetups, hackathons, and webinars — as a speaker, workshop host, and booth presence
- Run livestreams and community AMAs that go deep on real implementation questions, not marketing talking points
- Build relationships with individual developers, technical bloggers, and community leaders who influence adoption