iReply Services
Digital Marketing Manager
- Compensation
- Not disclosed
- Location
- Bacolod City, Philippines
- Work setup
- Not specified
- Seniority
- Not specified
- Employment
- Not specified
- Experience
- Not specified
- Category
- Marketing
- Posted
Skills
Must have
- Proficiency in digital marketing, preferably in B2B or technology sectors
- Strong knowledge of SEO best practices and website management tools (WordPress / CMS)
- Experience with email marketing platforms and campaign management
- Proficiency in social media strategy and analytics
- Basic video editing skills (e.g., Canva, Adobe Premiere, Final Cut, or similar tools)
- Strong written and verbal communication skills
- Highly organized, self-motivated, and data-driven
- Artistic, Collaborative, and Engaging
Full description
Position Overview
We are seeking a dynamic and results-driven Marketing Manager to lead and execute our digital marketing initiatives. This role is ideal for a creative and analytical professional who can manage multiple channels, from websites and SEO to email campaigns and social media while driving measurable growth.
Key Responsibilities
Website & SEO Management
- Manage and maintain two primary company websites
- Lead website design updates, enhancements, and ongoing edits
- Create and publish blogs, landing pages, and new content
- Implement and optimize SEO strategies to increase organic traffic and rankings
Email Marketing & Outreach
- Develop and execute targeted email campaigns
- Create and distribute weekly newsletters
- Manage outreach strategies to drive engagement and lead generation
- Track and optimize outbound marketing KPIs (open rates, CTR, conversions, etc.)
Social Media Management
- Oversee and grow presence across platforms including LinkedIn, Facebook, Instagram, Twitter (X), and Threads
- Plan, create, and schedule engaging content
- Monitor performance metrics and adjust strategies accordingly
- Maintain consistent brand voice and messaging across all channels
Video Content Creation
- Produce and edit video content for YouTube and social platforms
- Create short-form (1–2 minute) video clips for marketing campaigns
- Collaborate with internal teams to develop compelling visual storytelling
Requirements
- Proficiency in digital marketing, preferably in B2B or technology sectors
- Strong knowledge of SEO best practices and website management tools (WordPress / CMS)
- Experience with email marketing platforms and campaign management
- Proficiency in social media strategy and analytics
- Basic video editing skills (e.g., Canva, Adobe Premiere, Final Cut, or similar tools)
- Strong written and verbal communication skills
- Highly organized, self-motivated, and data-driven
- Artistic, Collaborative, and Engaging
Benefits
- Paid Leaves & Birthday Off: Take time when you need it, and convert unused leave into cash! Plus, enjoy an extra day off on your birthday.