Digital Marketing Operations Manager (Japanese Speaker)
- Compensation
- Not disclosed
- Location
- Petaling Jaya
- Work setup
- Not specified
- Seniority
- Not specified
- Employment
- Not specified
- Experience
- 5+ years
- Category
- Marketing
- Posted
Skills
Must have
- Bachelor’s degree in Marketing, Business, Communications, Digital, Information Systems, or a related field, or equivalent practical experience.
- 5+ years of experience in digital marketing operations, campaign execution, shared services, content production, marketing services, or a related execution-focused environment.
- Experience working in a service delivery, shared services, hub, or centralized operations model is preferred.
- Strong understanding of digital marketing execution processes across multiple channels and activities, including campaign management, content, email, social, marketing automation, reporting, and relat
- Ability to execute a broad range of tasks accurately and independently using established templates, standards, and procedures.
- Strong attention to detail and commitment to quality, accuracy, and process discipline.
- Experience working with service management, workflow, intake, or ticketing tools is preferred.
- Ability to manage multiple requests and priorities in a structured, deadline-driven environment.
- Strong problem-solving skills, including the ability to resolve routine operational issues and escalate more complex matters appropriately.
- Strong written and verbal communication skills, with the ability to work effectively with affiliates, stakeholders, and distributed team members.
- Ability to work successfully in a centralized team structure supporting multiple affiliates, markets, or geographies.
- Familiarity with digital marketing platforms, content systems, CRM, marketing automation, reporting tools, and collaboration platforms is an advantage.
- Willingness to learn new tools, workflows, and service processes across the digital marketing landscape.
Full description
At Roche you can show up as yourself, embraced for the unique qualities you bring. Our culture encourages personal expression, open dialogue, and genuine connections, where you are valued, accepted and respected for who you are, allowing you to thrive both personally and professionally. This is how we aim to prevent, stop and cure diseases and ensure everyone has access to healthcare today and for generations to come. Join Roche, where every voice matters.
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The Position
Role Summary
The Digital Marketing Operations Manager is responsible for delivering global digital marketing execution services through a centralized hub-based operating model in support of affiliate and business needs. This role executes a broad range of activities across global campaign management, content creation, email, SEO support, sales enablement support, marketing automation, paid media support, reporting, and social media management using approved strategies, templates, standards, and processes defined by Global Digital Marketing and relevant functional teams.
Working closely with affiliates, hub colleagues, and digital marketing teams, the Digital Marketing Operations Manager manages assigned requests with a greater degree of independence, judgment, and accountability. Requests are typically managed through a service management model, while also supporting direct engagement with requestors where required. The role is responsible for delivering high-quality, timely, and consistent execution, resolving routine-to-moderately complex operational issues, and contributing to process improvement and service effectiveness across the centralized delivery model.
The Digital Marketing Operations Manager plays a key role in enabling scale, consistency, and operational excellence across the digital marketing ecosystem by executing more complex work, maintaining service discipline, and supporting reliable delivery across channels, platforms, and markets.
Key Responsibilities
- Execute global and local digital marketing activities and campaign-related services through a centralized operations model, executed by the Global Digital Hub (RSS) in support of affiliate and business requests.
- Deliver work using approved campaign strategies, templates, content frameworks, workflows, quality standards, and governance requirements developed by Global Digital Marketing and relevant functional teams.
- Manage assigned service requests received through the service management tool and, where needed, through direct stakeholder engagement, ensuring work is accurately tracked, progressed, and completed within agreed expectations.
- Execute and coordinate digital campaign activities, including campaign setup, campaign updates, production tasks, workflow management, and delivery support across in-scope services.
- Create, adapt, assemble, format, and maintain written and visual content assets using approved templates, standards, and business requirements.