Proven expertise in loyalty strategy, program design, program optimization, loyalty financial modeling, including P&L development and business casing
Deep experience leading complex, multi-workstream engagements with senior stakeholders
Demonstrated ability to identify, shape, and convert growth opportunities
High credibility with clients, confident leading C-suite discussions and influencing executive decision making
Strong communicator with the ability to synthesize complexity into clear, compelling narratives
Full description
This posting is intended to support ongoing talent pipeline development and does not necessarily represent an immediate vacancy. We welcome applications from qualified candidates and may contact you to learn more about your experience and discuss potential future opportunities, even if no immediate opening is available. Thank you for your interest in joining Bond!
At Bond we design, build, and manage creative and innovative solutions for our clients, all with the goal of helping them build ever-stronger customer loyalty to their brands. That can take us in some amazing directions, and as a Director, Loyalty Solutions, you’ll have your hands on the wheel as we drive the future of loyalty and customer-centric experiences.
As we continue to scale, we are seeking a dynamic and experienced individual to join our team and play a pivotal role in shaping the future of customer engagement solutions.
Internal title: Director, Strategic Advisory
The Director, Loyalty Solutions will lead complex loyalty and customer engagement strategy engagements, serve as a senior advisory to clients, and act as a growth catalyst – leaning on your expertise to identify expanded areas for solutioning support. This role is designed for a proven loyalty expert with deep strategy and financial expertise who can balance execution excellence across multiple clients
If you are a strategic leader with a passion for loyalty consulting and a proven ability to drive innovative customer engagement strategies across industries, we invite you to apply for this exciting opportunity. Join us at Bond to help shape the future of loyalty programs and delivery lasting impact for our clients.
Responsibilities
Financial Acumen
Own the strategic and commercial design of loyalty programs, spanning proposition, mechanics, operating model and financial architecture, to ensure solutions deliver compelling customer value and a defensible path to profitable growth
Serve as a trusted advisor to C-suite and senior executive stakeholders, bringing strong financial acumen and strategic judgment to complex loyalty decisions and translating analysis into clear, compelling investment recommendations
Set the standard for loyalty financial strategy and business casing, including P&L development, program economics, investment modeling and scenario analysis, with the ability to confidently challenge assumptions and defend recommendations with Finance leaders
Evolve loyalty methodologies, frameworks and solutions through leading-edge program design and industry perspectives, strengthening our capabilities and ensuring our approach remains differentiated, rigorous and commercially relevant
Strategic Delivery Leadership
Lead end-to-end delivery of complex loyalty and customer engagement strategy engagements across B2C and B2C contexts, and across many sectors
Design and oversee loyalty program strategies, value propositions, mechanics, operational models, and CFO-ready financial models that balance customer impact with commercial viability
Bring a strong point of view on evolving market dynamics and customer behaviour into solution design, ensuring strategies remain relevant, differentiated, and future ready
Translate shifts in customer expectation, economic conditions, and competitive landscapes into creative loyalty solutioning that balances innovation with feasibility
Apply deep understanding of loyalty data analytics and customer intelligence to inform strategy that drives measurable change
Act as a bridge between data, strategy, and technology ensuring creative solutioning is matched with real-world deliverability.
Client Leadership & Advisory
Build and maintain trusted senior client relationships, acting as a strategic advisor on loyalty drivers, transformation, and customer growth
Lead senior stakeholder and C-suite conversations, translating complex strategy, financial, and operational considerations into clear, actionable recommendations
Guide clients through ambiguity, aligning loyalty strategy to broader business, brand, and customer objectives
Subject Matter Expertise & Thought Leadership:
Represent as a recognized loyalty strategy SME across sectors, brining informed perspectives on loyalty evolution, financial trade-offs, and emerging trends
Stay ahead of market dynamics, customer behaviour shifts, and loyalty innovation to continuously elevate client recommendations
Contribute to POVs, and market-facing content in partnership with Marketing and Practice Leadership
Team Development:
Provide leadership, mentorship, and coaching to project teams, fostering strong delivery standards, a supportive environment, and professional growth
Foster a collaborative, high performing culture aligned to both delivery excellence and growth ambition.
Requirements
Requirements:
Proven expertise in loyalty strategy, program design, program optimization, loyalty financial modeling, including P&L development and business casing
Deep experience leading complex, multi-workstream engagements with senior stakeholders
Demonstrated ability to identify, shape, and convert growth opportunities
High credibility with clients, confident leading C-suite discussions and influencing executive decision making
Strong communicator with the ability to synthesize complexity into clear, compelling narratives
8+years of loyalty program experience, with significant leadership responsibility in customer engagement, customer growth, or related strategy domains
Demonstrated success creating loyalty strategies and financial solutions across multiple industries
Benefits
Compensation: The expected base salary compensation for this role is $136,330.40 - $167,217.20 CAD annually.
Use of Artificial Intelligence (AI): Bond uses AI tools during parts of the screening, assessment, and selection process, supporting a fair and efficient hiring process. We welcome applications from all qualified candidates; however, only those selected for an interview will be contacted.
Vacancy Type: This posting is for a newly created vacancy within Bond.
The actual base salary compensation will vary depending on local market conditions, geography, and relevant job-related factors such as skills, qualifications, experience, and education/training.
At Bond, we believe compensation is more than a salary. Our Total Rewards program is designed to help you grow your career, support your well-being and keep you meaningfully connected:
Flexibility: A hybrid work model and flexible vacation offers agility to meet the needs of our global business and workforce, allowing us to inspire the best from our people.
Moments that matter: Social events like F1rst Thursdays, Kick-Off gatherings, and holiday parties make it easy to build relationships and have fun.
Health & Wellness support: Competitive healthcare and wellness benefits that care for both body and mind including Medical, Dental, Vision, Health Care Spending Account, Employee Assistance Program, access to 24/7 virtual healthcare and/or consultation services for you and your family — all available from your first day.
Future-focused: Retirement planning assistance with company matching.
Career development: Access to learning programs, mentorship, stretch projects, and internal mobility to keep you moving forward.
Celebrating your impact: Recognition programs for individual and team achievements, peer-nominated awards, and service anniversaries.