E-commerce & Brand Marketing Executive

About the Role

We are looking for a hands-on E-commerce & Brand Marketing Executive to support the growth of our brand portfolio across online sales, product launches, campaigns, and digital marketing.

This role is ideal for someone who is organised, creative, commercially minded, and comfortable working across multiple brands. You will help manage e-commerce platforms, product listings, campaign execution, content coordination, promotions, and performance tracking.

This person will work closely with management, designers, agencies, photographers, operations, and sales teams to ensure that our brands are presented well and campaigns are executed on time.

Key ResponsibilitiesE-commerce Management

• Update and manage product listings across websites and online platforms.
• Ensure product descriptions, images, pricing, promotions, and inventory information are accurate.
• Support website merchandising, category updates, banners, landing pages, and campaign pages.
• Monitor online customer journey and suggest improvements to increase conversion.
• Coordinate with internal teams on product availability, fulfilment, delivery, and order-related matters.

Brand Marketing

• Support marketing activities across multiple company brands.
• Ensure brand consistency across websites, social media, packaging, ads, catalogues, and promotional materials.
• Assist in planning and executing new product launches, seasonal campaigns, festive promotions, and corporate gifting campaigns.
• Prepare marketing briefs for designers, photographers, agencies, and vendors.
• Conduct basic competitor checks and market research.

Campaign & Content Execution

• Assist with campaign planning for platforms such as Instagram, Facebook, TikTok, Google, email, WhatsApp, and marketplaces.
• Coordinate content calendars, product photoshoots, social media posts, reels, ads, and promotional materials.
• Write simple captions, product copy, campaign copy, and website content.
• Track campaign timelines and ensure deliverables are completed on schedule.

Performance Tracking

• Monitor website traffic, product performance, campaign results, and sales trends.
• Prepare simple weekly or monthly marketing reports.
• Track key metrics such as sales, conversion rate, average order value, enquiry volume, campaign performance, and customer response.
• Suggest improvements based on data and customer feedback.

Requirements

• Diploma or Degree in Marketing, Business, Communications, E-commerce, or related field.
• 1–3 years of experience in e-commerce, digital marketing, brand marketing, retail, FMCG, food, gifting, beauty, lifestyle, or consumer products.