mirantis
Field Marketing Manager, EMEA
- Compensation
- Not disclosed
- Location
- London, England, gb
- Work setup
- Remote
- Seniority
- Not specified
- Employment
- Not specified
- Experience
- 4+ years
- Category
- Marketing
- Posted
Skills
Must have
- 4-6 years of experience in field marketing, event marketing, or a related role.
- B2B technology experience required; SaaS, cloud, AI, infrastructure, or developer-focused technology.
- Proven ability to independently manage multiple events or field marketing programs from planning through execution.
- Strong project management, organizational, communication, and stakeholder management skills, with exceptional attention to detail.
- Commercial mindset and understanding of how field marketing contributes to pipeline and sales.
- Willingness and ability to travel internationally, including occasional US travel.
- Ability to work from a UK office at least one day per week, preferably London.
- Flexibility to work across EMEA and US time zones when needed.
Nice to have
- Demand Generation or ABM experience.
- Experience working across multiple EMEA markets.
- Experience with Salesforce and other marketing automation platforms.
- Additional European or Asian language skills.
Full description
We are seeking a hands-on, commercially minded, highly organized, and detail-oriented Field Marketing Manager to own the planning and execution of field marketing programs across EMEA.
You will work closely with Sales, Demand Generation, Product Marketing, Partner Marketing, and the global field marketing team to turn business priorities into programs that drive target-account engagement, meetings, pipeline creation, and deal progression.
What You'll Do:EMEA Field Marketing & Event Execution
- Execute EMEA field marketing programs aligned with global GTM priorities and regional Sales objectives.
- Manage the EMEA event and field marketing calendar and coordinate multiple programs, timelines, and stakeholders simultaneously.
- Partner with Sales to identify target accounts, territory priorities, and commercial opportunities.
- Own end-to-end planning and execution of conferences, trade shows, networking events, executive dinners, VIP experiences, partner events, and brand activations.
- Develop event briefs and workback plans, managing logistics, staffing, registration, booth requirements, merchandise, shipping, and onsite operations.
- Manage event organizers, venues, agencies, and vendors, including contracts, purchase requests, invoices, and deliverables.
- Provide onsite support and travel to domestic and international events as required.
Commercial & Cross-Functional Alignment
- Align field programs with Sales on territory priorities, target accounts, and commercial objectives, engaging SDR leadership on event-related needs as required.
- Drive target-account engagement, meeting generation, and pipeline contribution in partnership with Sales and Demand Generation.
- Coordinate event outreach and lead handoff with Sales and Demand Generation, aligning on campaign targeting, marketing automation, and lead nurturing.
- Own field-specific assets, including event invitations, landing pages, event briefs, and onsite engagement materials.
- Collaborate with partners and channel teams on joint programs, adapting global campaigns for EMEA markets.
Regional Market Intelligence & Program Optimization
- Gather EMEA market and customer insights to inform global marketing and regional GTM priorities.
- Track engagement, meetings, pipeline contribution, and ROI; maintain accurate Salesforce data and report on program performance.
- Manage assigned budgets, track spend, and recommend program optimizations.
AI-Augmented Marketing Operations
- Use AI tools and automation to streamline workflows, reduce repetitive tasks, and improve operational efficiency.
- Apply AI-assisted approaches to content development, event planning, research, data analysis, and reporting while maintaining accuracy and brand consistency.