Group Manager, Product Marketing Manager - Emerging Mid Market

Come join the QuickBooks Emerging Mid-Market Marketing Team as a Group Marketing Manager (Leader). Intuit's Global Business Solutions Group (GBSG) is dedicated to delivering a portfolio of solutions that help businesses thrive at every stage of growth — from solopreneurs to mid-market — across accounting, payroll, time tracking, payments, bill pay, lending, and more.

The Emerging Mid-Market Marketing team is seeking a Group Marketing Manager (Leader) to lead the team responsible for defining the future of QuickBooks Advanced, in service of one of Intuit's 3 Big Bets: Disrupt the Small Business Mid-Market. This is a strategic leadership role accountable for both the multi-year product marketing strategy for Advanced and for building and developing the team that executes against it. The ideal candidate is a strategic thinker and proven people leader who can set a bold vision, translate it into a team's day-to-day priorities, and develop talent while influencing senior product, sales, and executive stakeholders to commit to that vision.

Responsibilities

• Build and lead the team: Hire, coach, and develop a team of product marketers, setting a clear team charter and growing individual careers alongside business outcomes

• Own Advance's multi-year strategy: Set the strategic direction for where Advanced must go to win in mid-market, shaping the bets that drive long-term competitive position and growth

• Unify Advanced and Services into one strategy: Bring Advanced and Services together into a single, coherent strategy and go-to-market motion

• Shape the roadmap at the strategic level: Partner with product leadership to prioritize around the bets that matter most for long-term competitive position

• Drive cross-functional alignment: Act as the connective tissue between product, sales, and executive stakeholders, ensuring alignment on strategic direction and key decisions

• Set positioning and messaging standards: Own the master narrative and value proposition for Advanced, ensuring every campaign, launch, and sales asset the team produces ladders back to one consistent story

• Own competitive strategy: Direct how the team tracks and responds to the competitive landscape, translating competitive intelligence into positioning and packaging decisions

Qualifications

• BA/BS required, MBA preferred, or equivalent work experience

• 12+ years of experience in product marketing or product strategy, with a demonstrated track record in mid-market SaaS experience strongly preferred

• Proven experience managing and developing a team of marketers, including hiring, coaching, and growing talent

• Proven ability to define and defend long-range strategic bets using market intelligence and customer insight, with the judgment to sequence them pragmatically