Growth Marketing Associate

About the role

We’re hiring a Growth Marketing Associate to own the events, partnerships, social channels and content-led campaigns that help Focaldata reach senior buyers and turn our research into commercial momentum.

This is a hands-on role for someone who can combine sharp campaign thinking with excellent execution. You’ll own Focaldata-hosted events, the external events we attend, campaign partnerships, social media delivery and structured content campaigns — always with learning, momentum and commercial outcomes as the north star.

What you'll do

• Own Focaldata’s events calendar across hosted dinners, breakfasts, roundtables, webinars, conferences and third-party events
• Plan and execute FD events end-to-end: audience, invite strategy, logistics, messaging, materials, attendee experience, follow-up and success reporting
• Decide which external events are worth attending, prepare the team to show up well, and ensure every event creates clear follow-up and commercial opportunities
• Manage campaign partnerships and develop new partnerships with media organisations, industry bodies, communities and other partners that help us reach priority audiences
• Own the strategy and delivery of Focaldata’s social media channels, including the content plan, publishing rhythm and learnings
• Structure and deliver content campaigns around white papers, industry reports and JK Substacks
• Work closely with Growth, BD, Research and Data Journalism to turn Focaldata’s research and content into market-facing campaigns that generate awareness, leads and sales conversations
• Feed back to the team on what went well and what did not, then experiment and optimise from those learnings

Who you are (skills and experience)

• Strong project management skills and the ability to run multiple moving parts without losing detail
• Commercial judgment: you know the difference between activity that looks good and activity that creates commercial momentum
• Experience owning B2B events, campaigns, partnerships, field marketing, social media or demand generation
• Strong writing, briefing and messaging skills
• Experience measuring campaign/event performance and turning results into better decisions
• Confidence working with senior stakeholders and pushing for inputs, decisions and follow-up
• Comfort with tools such as HubSpot, Notion, email platforms and LinkedIn

Nice to have:

• Experience in market research, insight, consulting, SaaS, B2B media, agencies or another high-touch B2B environment
• Experience running executive dinners, roundtables or conference activations
• Experience managing media, community or industry partnerships
• Experience delivering campaigns around white papers, reports, thought leadership or Substack-style content