Head of Marketing
- Compensation
- Not disclosed
- Location
- Boston
- Work setup
- Remote
- Seniority
- C level
- Employment
- Not specified
- Experience
- 8+ years
- Category
- Marketing
- Posted
Skills
Must have
- 8+ years in marketing at high-growth companies — You’ve helped build marketing at an early- or growth-stage B2B software company and understand what it takes to scale a marketing function as the compa
- Exceptional brand and positioning instincts — You can take something complicated and make it feel obvious, differentiated, and memorable. You know how to sharpen a company story as the product and mar
- Strong product marketing and storytelling skills — You know how to get close to customers and product, find the insight that matters, and turn it into messaging, launches, campaigns, and content that
- Deep understanding of growth — You know how to build pipeline in a relationship-driven enterprise market through ABM, field marketing, events, partnerships, and demand generation. You can identify wha
- A hands-on builder — You’re not looking to manage marketing from a distance. You’re excited to personally write and edit copy, dig into campaign performance, work in HubSpot, build a deck, shape an ev
- A strong people leader and collaborator — You know how to set direction for talented functional owners, give them room to own their work, and make them better. You build strong partnerships across Sal
- High agency and startup energy — You bring structure to ambiguity, move quickly, and are comfortable with a lean team, imperfect information, and building the process while doing the work.
- AI-native and tool-fluent — You actively use and experiment with AI in your own work and are excited to help the team do the same. You look for ways to use AI, automation, analytics, and new tools to
Full description
Head of Marketing
About our Company
Government’s biggest challenges — homelessness, election administration, emergency response — don’t get solved inside a single agency. Work happens across dozens of organizations that often struggle to coordinate, share information, and act in real time.
Civic Roundtable is an AI-powered government operations platform that helps public servants do exactly that. We give wide networks of agencies and partner organizations the tools to consolidate information, coordinate mission-critical work, and move faster together so the people on the frontlines of public problems have what they need to serve their communities.
Trusted by thousands of organizations across all 50 states, Civic Roundtable emerged from the Harvard Innovation Labs and is backed by General Catalyst.
About the Role
We’re looking for a Head of Marketing to lead the marketing function for Civic Roundtable’s next stage of growth.
You’ll set the strategy across brand, positioning, product marketing, growth, and field marketing, while building on a strong foundation already in place. You’ll lead a lean team that includes a growth marketer who owns demand generation and field marketing and a marketing designer, and work directly with our founders, Sales, Product, and customer-facing teams.
This is a hands-on leadership role. We’re looking for someone who can set direction, help the team do its best work, and jump in where they can add the most leverage — whether that’s sharpening our positioning, developing a major campaign, shaping our event strategy, supporting a strategic deal, or helping us understand what’s actually creating pipeline.
You’ll report directly to the CEO and be the senior marketing voice on the leadership team. This role can be remote, with a preference for candidates based in Boston or New York.
What You’ll Do
- Own our brand and positioning — Turn a complex product and emerging category into a simple, compelling story about what Civic Roundtable is, why it matters, and why now.
- Turn customer and product momentum into great marketing — Translate customer stories, product launches, and proof points into campaigns, content, thought leadership, and sales materials.
- Set our growth strategy — Partner closely with our growth marketer to identify the audiences, channels, campaigns, and investments most likely to create qualified pipeline, and help connect what we learn back to company and GTM strategy.
- Build a differentiated field strategy — Work with our growth marketer and sales team to make conferences, roundtables, dinners, partnerships, and other in-person moments a powerful part of how we build relationships and grow accounts.