Lifestyle and Communications Director
- Compensation
- $80K–$90K / yr
- Location
- Ave Maria, Florida, United States
- Work setup
- Not specified
- Seniority
- Not specified
- Employment
- Not specified
- Experience
- 3+ years
- Category
- Not specified
- Posted
Skills
Must have
- Bachelor’s degree in Marketing, Communications, Hospitality, Recreation, Event Management, or a related field preferred.
- 3–5 years of experience in lifestyle programming, communications, marketing, or hospitality—preferably within a private club, HOA, or active adult community.
- Demonstrated experience in marketing, branding, and multi-channel communications.
- Strong collaboration skills with the ability to work effectively with member committees and diverse stakeholder groups.
- Excellent written, verbal, and public speaking skills.
- Highly organized with strong attention to detail and the ability to manage multiple projects simultaneously.
- Proficiency in Microsoft Office (Word, Excel, Outlook, Publisher) and ability to learn new software systems.
- Strong customer service orientation and interpersonal skills.
- Experience with budget development and financial management.
Full description
The National at Ave Maria Golf Club, located in Ave Maria, FL, is pleased to announce an excellent career opportunity for a Lifestyle and Communications Director! We are seeking a driven individual who is eager to learn, contribute, and grow within a fast‑paced hospitality-focused property organization. As part of Troon, you’ll contribute to a global leader in golf and community management.
Compensation: $80,000 - $90,000 annually
Position Summary:
The Lifestyle and Communications Director is responsible for the strategic planning, development, promotion, and execution of lifestyle programming and communications that enhance the overall member experience and sense of community. This role plays a critical leadership function in shaping the Club’s identity, brand, and engagement strategy through effective communication, marketing, and collaborative program development.
Reporting to the General Manager, the Lifestyle and Communications Director works closely with Club leadership, member committees, and departmental teams—particularly Food & Beverage—to deliver high-quality events, programs, and communications that reflect the needs and interests of the membership.
Key Responsibilities:
Lifestyle Programming & Member Engagement:
- Plan, develop, promote, and execute a diverse calendar of social, recreational, and community-wide events aligned with member interests and Club objectives.
- Collaborate closely with member committees to design, refine, and evolve lifestyle programs that reflect the preferences and demographics of the community.
- Actively solicit member feedback and participation to ensure programs remain relevant, engaging, and well-attended.
- Foster a vibrant and inclusive community atmosphere that enhances member satisfaction and retention.
Communications & Marketing:
- Lead all Club communications and marketing initiatives, ensuring consistent messaging, branding, and high-quality content across all platforms.
- Develop and manage a comprehensive communication strategy including newsletters, email campaigns, website content, social media, and event promotions.
- Create engaging, timely, and visually appealing communications that drive participation and keep members informed.
- Serve as the primary point of contact for community communications, ensuring accuracy, clarity, and professionalism in all messaging.
- Continuously evaluate and improve communication channels to maximize member engagement and outreach effectiveness.
Event Coordination & Operations: