Marketing Specialist

THE IMPACT YOU’LL MAKE:

We are seeking a bilingual, experienced Marketing Specialist with a background in MedTech, medical devices, or another regulated industry. This role is ideal for a strategic, hands-on marketer with graphic design, digital campaign and PR experience.

You will contribute to NDI’s digital presence in APAC including website pages in simplified Chinese, marketing collateral messaging, and creative execution—ensuring all content is on-brand, compliant with regulatory standards, and reinforces NDI’s position as a global leader in medical technology.

HOW YOU’LL CONTRIBUTE: Creative & Graphic Design

• Design and produce high-quality marketing assets for various channels (web, print, tradeshows).

• Utilize Adobe Creative Suite (Photoshop, Illustrator, InDesign; After Effects/Premiere a plus) to design and produce high-quality content.

• Translate English collateral design files and content into simplified Chinese.

Digital Strategy & PR

• Develop and execute regional public relations initiatives that increase NDI's visibility across key APAC medical technology markets.

• Plan, launch, and optimize multi-channel campaigns across web, email, social media, and paid advertising.

• Ensure all digital marketing activities comply with regulatory and brand guidelines typical of regulated industries

Website Translation and Content Production

• Translate and maintain English website content in Simplified Chinese using WordPress, including content updates, landing page creation, and coordination of basic web development activities.

• Collaborate with internal teams and external vendors to enhance multi-lingual content, site performance, SEO, analytics, and conversion optimization

Competitive intelligence

• Monitor competitor activities including product launches, pricing strategies, marketing campaigns, executive appointments, and market positioning.

• Track industry trends, emerging technologies, regulatory developments, and broader market conditions affecting the medical technology industry.

• Prepare and distribute regular competitive intelligence reports to support strategic marketing and business decisions.

EDUCATION AND PROFESSIONAL QUALIFICATIONS:

• Diploma or bachelor's degree in Marketing, Communications, Public Relations, or Graphic Design.

• 5+ years of experience in B2B marketing, preferably within medical devices, healthcare, life sciences, or another regulated industry.

• Fluent in English and Mandarin, with proficiency in translating and editing Simplified Chinese content.

• Proven success managing digital marketing and content production (graphic design).

• Strong understanding of best digital practices, analytics, and performance optimization.

• Excellent communication, project management, and cross-functional collaboration skills.

ADDITIONAL STRENGTHS:

• Knowledge of medical technologies, with an understanding of optical or electromagnetic tracking systems considered an asset.

• Experience supporting marketing initiatives within a regulated B2B industry, such as medical devices, healthcare, or life sciences.

• Experience supporting the planning and execution of trade shows, conferences, and industry events, including marketing materials, logistics, and promotional activities.

THE BENEFITS OF JOINING OUR TEAM

• Opportunities for career growth and professional development.

• The chance to work with innovative products and cutting-edge marketing approaches.

• Competitive compensation and comprehensive benefits.

• A collaborative, innovative culture where your ideas make an impact.

If you’re looking to join a collaborative and curious team—guided by integrity, bold thinking, and a commitment to doing things right—this could be the team for you. We believe in supporting one another and working together to find creative solutions. You’ll be surrounded by people who are passionate about what they do and driven by work that truly makes a difference. If this sounds like the right fit for you, we invite you to apply online and introduce yourself. Personal data provided by applicants will be used for recruitment and employment-related purposes only. We thank all candidates for their interest in joining NDI; however, only candidates invited for an interview will be contacted. We do not use artificial intelligence or automated decision-making tools in our recruitment process. All applications are reviewed by our hiring team. Agency calls will not be accepted. For more information about NDI and this position, please visit our website: .