Media Sales Executive

About the Role

We are seeking an Media Sales Executive to lead the planning, execution, and optimization of multi-channel media campaigns across digital, broadcast radio, community events, and social media advertising campaigns. This role sits at the center of client relationships, AGM internal programming teams, and external partners—ensuring media strategies are cohesive, effective, and aligned with business objectives of American General Media and AGM Community Partners.

The ideal candidate is both strategic and hands-on, with a strong understanding of how paid, owned, and earned media work together to deliver impactful, integrated campaigns with local businesses in Bakersfield.

Key ResponsibilitiesClient Management & Strategy

• Serve as the primary day-to-day client contact, building strong trusted relationships, and developing new business each month.
• Understand client business goals and translate them into integrated media strategies
• Lead client presentations, status meetings, and performance reviews
• Proactively identify opportunities for growth, innovation, and optimization
• Collect payments on all advertising campaigns and actively oversee accounts receivable reporting

Integrated Media Planning & Execution

• Collaborate with internal teams (strategy, planning, creative, data, and activation) to develop integrated media plans
• Oversee campaign execution across multiple channels, ensuring consistency and alignment
• Manage timelines, deliverables, and budgets across all media components
• Coordinate with external vendors, publishers, and partners as needed

Performance & Optimization

• Monitor campaign performance and ensure KPIs are met or exceeded
• Analyze results and translate data into actionable insights and recommendations
• Prepare clear, compelling reports that demonstrate performance and ROI
• Drive ongoing optimization throughout the campaign lifecycle

Collaboration & Leadership

• Act as the connective tissue between clients and internal AGM staff
• Mentor junior team members and contribute to a collaborative team culture
• Ensure best practices, processes, and quality standards are consistently followed