Marketing Manager - Field Marketing
- Compensation
- $60K–$90K
- Location
- Little Rock, AR
- Work setup
- Not specified
- Seniority
- Not specified
- Employment
- Not specified
- Experience
- Not specified
- Category
- Marketing
- Posted
Skills
Nice to have
- 2+ years of leadership experience in marketing, sales, lead generation, customer acquisition, events, or related industries
- Experience leading field marketing, event marketing, experiential marketing, retail marketing, canvassing, or promotional teams
- Proven success coaching and developing high-performing teams
- Strong analytical skills and experience managing KPIs and performance metrics
- Excellent communication and relationship-building abilities
- Ability to organize multiple projects, locations, and priorities simultaneously
- Comfortable working in a dynamic, fast-paced environment
- Proficiency with Microsoft Office and reporting systems
- Ability to travel regularly throughout the Little Rock area
- Availability to support evening and weekend events when needed
Full description
Marketing Manager - Field Marketing Renewal by Andersen | Little Rock, ARSalary: $60,000 - $90,000+
Are you a hands-on marketing leader who thrives in the field, enjoys developing high-performing teams, and loves turning strategy into results?
Renewal by Andersen is seeking a Marketing Manager to lead our face-to-face marketing programs across the Little Rock area. In this highly visible leadership role, you'll oversee Retail Marketing, Events, and RSVP Dinner programs while managing and developing a team of Brand Ambassadors responsible for generating qualified leads and growing our business.
This is an opportunity to join one of the most recognized brands in home improvement while leading a growing team and directly impacting market performance.
Why Join Renewal by Andersen?
- Competitive salary: $60,000 - $90,000+
- Industry-leading brand with over 120 years of innovation
- Career growth opportunities within a rapidly growing organization
- Lead a large territory with significant influence and visibility
- Comprehensive benefits package
- 401(k) with company match
- Paid time off and paid holidays
- Employee product discounts
- Collaborative and performance-driven culture
What You'll Do
As the Marketing Manager, you'll lead the strategy, execution, and performance of field marketing initiatives throughout the Little Rock area.
You'll be responsible for:
- Leading, coaching, and developing Brand Ambassadors across the territory
- Managing retail marketing, event marketing, and RSVP Dinner programs
- Driving lead generation performance and marketing production goals
- Recruiting, hiring, onboarding, and training top talent
- Monitoring key performance metrics including appointments, leads, conversion rates, and ROI
- Providing field coaching to improve customer engagement and appointment-setting performance
- Ensuring events, retail locations, and marketing programs are properly staffed and executed
- Building relationships with retail partners, event organizers, and community organizations
- Partnering with leadership to develop and execute growth strategies
- Creating a culture of accountability, recognition, teamwork, and continuous improvement