Performance Marketing Intern

Summary:

We are seeking a skilled Digital Advertising Specialist to manage and optimize paid media campaigns across key platforms, with a primary focus on Google Ads and Meta Ads. This role is critical in driving brand visibility, lead generation, and revenue growth by leveraging data-driven strategies to maximize ROI. The ideal candidate will possess a strong command of self-serve ad platforms, campaign performance analysis, and optimization techniques, with experience supporting international or U.S.-based brands. Success in this role will directly impact our digital marketing effectiveness and overall business performance.

Responsibilities:

• Plan, set up, and manage paid advertising campaigns across Google Ads and Meta Ads.

• Continuously monitor, analyze, and optimize campaign performance to improve KPIs and ROI.

• Generate detailed performance reports and provide actionable insights to stakeholders.

• Stay updated on platform updates, industry trends, and emerging best practices in digital advertising.

• Collaborate with cross-functional teams to align ad strategies with broader marketing goals.

Requirements

Requirements:

• Proven experience with self-serve ad platforms, including Google Ads and Meta Ads.

• Strong understanding of campaign setup, optimization techniques, and performance reporting.

• Experience managing campaigns for international or U.S.-based brands is highly desirable.

• Basic knowledge of SEO principles is a plus.

• Proficiency in data analysis and reporting tools to track and communicate campaign success.