Product Manager - Radiant
A Group Product Manager role at Sun Pharma in Mumbai, office-based, leading marketing and brand strategy for the respiratory, cough, and cold portfolios. Day to day involves brand planning, market research, budget ownership, KOL engagement, sales training, and product lifecycle management alongside commercial, medical, and market access teams.
- Compensation
- Not disclosed
- Location
- Not listed
- Work setup
- Not specified
- Seniority
- Not specified
- Employment
- Not specified
- Experience
- 3+ years
- Category
- Product
- Posted
Must have
- B. Pharm / M. Pharm & MBA
- Above 3 years previous work experience
- Demonstrable success in marketing or sales
- Design and execute comprehensive, data-driven marketing strategies and annual operating plans (AOP) for respiratory, cough, and cold portfolios
- Strategic insight
- Effective networking skills and planning ability
- Creativity and persuasiveness
- Analytical and conceptual strength
- A strong and inspiring personality
- Self-starting and entrepreneurial
Full description
Job Title:Product Manager - RespiratoryBusiness Unit:
Radiant
Location:
Mumbai
At Sun Pharma, we commit to helping you “Create your own sunshine”— by fostering an environment where you grow at every step, take charge of your journey and thrive in a supportive community.
Are You Ready to Create Your Own Sunshine?
As you enter the Sun Pharma world, you’ll find yourself becoming ‘Better every day’ through continuous progress. Exhibit self-drive as you ‘Take charge’ and lead with confidence. Additionally, demonstrate a collaborative spirit, knowing that we ‘Thrive together’ and support each other’s journeys.”
JOB SUMMARY:
As a Group Product Manager (GPM) within Marketing, you will usually be office based. The role encompasses marketing and sales in collaboration with commercial management, headquarters (product brand planning), sales management, market access management, medical management, registration colleagues, communication agencies, and market advice groups. They also manage the Product Life Cycle (PLC) of Brands.
YOUR TASKS AND RESPONSIBILITIES:
Development, collaboration, implementation, & accountability for strategic and operational plans which optimize profitability, market share, and revenue growth for a brand portfolio in the short and long term. Applicant to lead various assignments to help the BU meet overall BU business goals
- Development of marketing and promotional plans for products to support the end consumer’s need
- Monitor business performance and support the portfolio with the help of regular tracking
- Market intelligence through primary research and customer connect
- Writing and executing strategic business and marketing plans in collaboration with important prescribers, opinion leaders, round tables, and other advisory groups
- Joint financial responsibility for budgets (advertising and promotion, conferences and symposia, sales brochures and other product documentation, website content, literature), as well as analysis of budget income and costs;
- Initiating and coordinating marketing activities and projects
- Presentation to staff and training field staff for the same
- Visiting national and international congresses, hospitals, and key opinion leaders (KOLs);
- Translating the corporate brand strategy in close collaboration with headquarters, together with logos and visuals, working with corporate product budgets (approval for expenditure on projects, local communication strategies), and providing input into corporate product strategy;