Sales Engineer (Columbus)

Welcome to Balluff Inc.!

Balluff is a global leader in sensor technology and industrial automation. We help manufacturers improve efficiency, reduce downtime, and advance digitalization through innovative automation solutions. Join a company where your ideas matter, your expertise is valued, and your impact is real.

Position Summary

As a Sales Engineer at Balluff, you will drive growth within your assigned territory by identifying opportunities, developing customer relationships, and delivering automation solutions that solve real-world manufacturing challenges. This role combines relationship building, business development, and technical sales to help customers improve performance while driving growth throughout the territory.

What You’ll Do

• Develop and execute account plans and sales strategies to achieve territory growth objectives.

• Identify, qualify, develop, and support opportunities for Balluff automation products and solutions.

• Build and maintain relationships with customers, distributors, OEMs, machine builders, system integrators, and end users throughout the assigned territory.

• Develop relationships with stakeholders across operations, engineering, maintenance, purchasing, sales, marketing, and executive leadership.

• Evaluate customer applications and business objectives to identify opportunities for process improvement, cost savings, and operational efficiency.

• Present and position Balluff technologies, products, and solutions to address customer requirements and business goals.

• Collaborate with Technical Application Support, Product Management, Industry Management, Customer Service, Marketing, and other internal resources to support customer opportunities.

• Develop knowledge of customer businesses, market conditions, industry trends, and competitive solutions.

• Communicate the value of Balluff solutions and total cost of ownership to customers and prospects.

• Utilize CRM and business systems to manage opportunities, customer information, forecasting, and sales activities.

• Prioritize territory activities and effectively manage time, travel, and customer engagement efforts.

Work Environment & Physical Requirements

• Field-based position requiring residence within the assigned sales territory (near Columbus, OH)

• Frequent travel throughout the assigned territory to support customer, distributor, and business needs.

• Frequent use of computers, mobile devices, virtual meeting platforms, and CRM systems.

• Work is performed in office, customer, warehouse, and manufacturing environments.

• Appropriate personal protective equipment (PPE) may be required when visiting customer facilities.

Why Join Balluff?

• Competitive base salary + incentive program

• Company vehicle

• Comprehensive benefits package (medical, dental, vision, 401(k) match)

• Paid time off and holidays

• Training, development, and advancement opportunities

• Collaborative, innovative work environment

Balluff is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.