Urban Ridge Supplies
Sales Manager
- Compensation
- Not disclosed
- Location
- Riyadh, SA
- Work setup
- Not specified
- Seniority
- Not specified
- Employment
- Not specified
- Experience
- 6+ years
- Category
- Sales
- Posted
Skills
Must have
- 6+ years of sales experience within the F&B industry in Saudi Arabia.
- Proven experience in specialty coffee, cafés, restaurants, or F&B brands.
- Established network and strong connections within the Saudi F&B market.
- Proven experience in B2B sales, business development, and achieving sales targets.
- Strong understanding of the Saudi F&B market and customer landscape.
- Strong communication, presentation, negotiation, and relationship-building skills.
- Commercial mindset with a strong focus on business development and revenue growth.
- Proficiency in Microsoft Office and CRM systems.
- Fluent English is required; Arabic is an advantage.
- Valid Saudi driving license is preferred.
- Bachelor’s degree in Business Administration, Marketing, Hospitality, or a related field.
Full description
About the Role
Our client is looking for a Sales Manager with a strong background in the Food and Beverage industry, ideally within specialty coffee, cafés, restaurants, or F&B brands. The ideal candidate will have a strong network across the Saudi F&B market, proven B2B sales experience, and a track record of developing new business and growing existing accounts.
Key Responsibilities
- Develop and execute sales strategies to achieve revenue and growth targets.
- Identify and acquire new B2B clients across the Saudi market.
- Build relationships with corporate clients, hotels, restaurants, cafés, offices, retailers, and other F&B businesses.
- Develop partnerships and commercial opportunities within the specialty coffee and F&B sector.
- Manage the full sales cycle from lead generation and negotiation through closing and account management.
- Prepare proposals, quotations, presentations, and commercial agreements.
- Maintain a strong sales pipeline and provide regular sales forecasts and reports.
- Identify market trends, customer needs, and competitor activity.
- Grow existing accounts through upselling and new business opportunities.
- Coordinate with Operations, Marketing, and internal teams to ensure smooth service delivery.
- Represent the company at exhibitions, networking events, and industry meetings.
Requirements
- 6+ years of sales experience within the F&B industry in Saudi Arabia.
- Proven experience in specialty coffee, cafés, restaurants, or F&B brands.
- Established network and strong connections within the Saudi F&B market.
- Proven experience in B2B sales, business development, and achieving sales targets.
- Strong understanding of the Saudi F&B market and customer landscape.
- Strong communication, presentation, negotiation, and relationship-building skills.
- Commercial mindset with a strong focus on business development and revenue growth.
- Proficiency in Microsoft Office and CRM systems.
- Fluent English is required; Arabic is an advantage.
- Valid Saudi driving license is preferred.
- Bachelor’s degree in Business Administration, Marketing, Hospitality, or a related field.