Skills

Full description

Develop and manage campaigns using Email Studio, Journey Builder, Automation Studio, and Mobile Studio.
Implement A/B testing, personalization, and dynamic content strategies.
Integrate Marketing Cloud with Salesforce CRM and third-party platforms.
Collaborate with stakeholders to gather campaign requirements and deliver optimal marketing solutions.
Monitor and optimize campaign performance using analytics and reporting tools.
Leverage Einstein features (Send Time Optimization, Engagement Scoring, etc.) to enhance campaign efficiency.

Job Requirements:**

Proven experience in Salesforce Marketing Cloud tools and modules.
Strong knowledge of AMPscript, HTML/CSS for email development.
Understanding of customer segmentation, data extensions, and contact management.
Experience with Journey Builder and marketing automation best practices.
Familiarity with GDPR and email deliverability best practices.
Possessed 4-5 years of relevant experiences.

Develop and manage campaigns using Email Studio, Journey Builder, Automation Studio, and Mobile Studio.
Implement A/B testing, personalization, and dynamic content strategies.
Integrate Marketing Cloud with Salesforce CRM and third-party platforms.
Collaborate with stakeholders to gather campaign requirements and deliver optimal marketing solutions.
Monitor and optimize campaign performance using analytics and reporting tools.
Leverage Einstein features (Send Time Optimization, Engagement Scoring, etc.) to enhance campaign efficiency.

Job Requirements:**

Proven experience in Salesforce Marketing Cloud tools and modules.
Strong knowledge of AMPscript, HTML/CSS for email development.
Understanding of customer segmentation, data extensions, and contact management.
Experience with Journey Builder and marketing automation best practices.
Familiarity with GDPR and email deliverability best practices.
Possessed 4-5 years of relevant experiences.