SAP Senior Account Executive (m/f/d) - Consumer Industry

What you'll bring

You bring more than five years of experience selling complex enterprise software or IT solutions. You have a track record in application and cloud software sales. You manage large transactions, long sales cycles, and team selling environments confidently.

You understand the Consumer Products industry. Ideally, you know the processes of food, agriculture, beverage, or dairy companies — from logistics to manufacturing to distribution. You qualify opportunities with precision, read complex customer situations, and adapt your approach to each stakeholder. You communicate complex ideas clearly — to buyers, executives, and technical teams alike.

AI is central to how you work. You apply agentic AI tools in your daily practice, use context engineering to get accurate and relevant outputs. You adopt new AI capabilities quickly and help customers do the same. You use AI-assisted automation to prototype and prepare materials efficiently.

You negotiate confidently and have experience renewing, expanding, and upselling subscription-based contracts. Fluent German and English at C1 level or above are required.

What you'll build

You manage and grow enterprise accounts across Germany's Consumer Products sector — food manufacturers, snack and confectionery companies, beverage producers, and dairies. You develop your territory, contribute to ambitious revenue targets, and identify growth potential within each account.

You work closely with internal teams to design solutions aligned to each customer's digital transformation goals. You position RISE with SAP — SAP's end-to-end offering for business transformation — and guide customers toward an Autonomous Enterprise using SAP Business AI and intelligent agents. You become the person customers call when they need a clear perspective on their digital strategy.

• Build and execute account plans with clear revenue milestones
• Qualify complex opportunities across long, multi-stakeholder sales cycles
• Align each engagement to the customer's value journey — from first conversation to signed contract
• Position AI adoption as a core pillar of each customer's transformation strategy
• Serve as a trusted advisor on cloud migration, digitalisation, and intelligent process automation

Where you belong

You join one of SAP's strongest industry teams in Germany. Consumer Products is SAP's largest global industry segment by revenue — and in Germany, this team leads that work. The team combines decades of industry expertise with fresh perspectives from newer colleagues. That mix creates a culture where knowledge travels fast and experience is shared openly.

Every new team member gets a dedicated buddy from day one. They help you navigate the first weeks and months, understand how the team operates, and find your footing in the role — without having to figure it all out alone.

The team wins together — and takes time to mark those wins. Together, you shape the digital future of an industry that touches everyday life, with the backing of a global market leader and a team that has each other's back.

Locations: Eschborn · Ratingen · Garching near Munich · Hamburg

About SAP

With a global network of customers, partners, employees, and thought leaders, SAP helps the world run better and improves people’s lives.

As a leader in enterprise applications and business AI, SAP stands at the nexus of business and technology. For over 50 years, organizations have trusted SAP to bring out their best by uniting business-critical operations spanning finance, procurement, HR, supply chain, and customer experience.

We win with inclusion

SAP’s culture of inclusion, focus on health and well-being, and flexible working models help ensure that everyone – regardless of background – feels included and can run at their best. At SAP, we believe we are made stronger by the unique capabilities and qualities that each person brings to our company, and we invest in our employees to inspire confidence and help everyone realize their full potential. We ultimately believe in unleashing all talent and creating a better world.

SAP is committed to the values of Equal Employment Opportunity and provides accessibility accommodations to applicants with physical and/or mental disabilities. If you are interested in applying for employment with SAP and are in need of accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to Recruiting Operations Team: Careers@sap.com.

For SAP employees: Only permanent roles are eligible for the SAP Employee Referral Program, according to the eligibility rules set in the SAP Referral Policy. Specific conditions may apply for roles in Vocational Training.

Qualified applicants will receive consideration for employment without regard to their age, race, religion, national origin, ethnicity, gender (including pregnancy, childbirth, et al), sexual orientation, gender identity or expression, protected veteran status, or disability, in compliance with applicable federal, state, and local legal requirements.

AI Usage in the Recruitment Process

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Please note that any violation of these guidelines may result in disqualification from the hiring process.