SourceCode Communications
Senior Account Director (SAD), Tech PR
- Compensation
- Not disclosed
- Location
- San Francisco, California, United States
- Work setup
- Remote
- Seniority
- Senior
- Employment
- Not specified
- Experience
- 12+ years
- Category
- Not specified
- Posted
Skills
Must have
- Senior AD experience: You're a Senior Account Director now, or you've been an Account Director long enough to run accounts without a safety net. You have 10 to 12+ years of agency communications exper
- Account ownership: You run an account on your own, start to finish. You own the client relationship, the strategy and the process. You turn loose direction into a real plan and lead it without waiting
- Agency business sense: You've scoped programs and managed a P&L. You know how budgets, resourcing and team utilization shape the work.
- Team-level project management: You know everything the team has in motion and how the pieces fit together. You keep every part moving, even on days you're not touching it yourself.
- Technical fluency and storytelling: You dig in until you understand the client's industry and technology. You can take something complicated, make it simple and connect it to what's happening in the w
- People leadership: You develop your team, have the hard conversations, and work with HR on performance issues, including PIPs when they're needed.
- Location: You're based in the San Francisco Bay Area.
- Nice to have: Existing media relationships.
Full description
Overview
What began in 2017 as an idea on the back of a napkin has quickly become an award-winning, fastest-growing communications firm working with some big-name consumer and B2B technology brands. At SourceCode, we’re focused on bringing brains and hustle, humanity and technology, creativity and business intelligence back to public relations.
We are seeking a seasoned agency professional to join our team as a Senior Account Director. In this role, you will act as a vital strategic lead, driving high-impact storytelling, counseling senior client executives, managing account profitability, and mentoring the next generation of PR talent. Whether executing deep enterprise tech campaigns or shaping agency-wide innovation, you are a bold, people-first leader who balances creative vision with disciplined commercial execution.
What You’ll Do
- Client Strategy & Counsel: Serve as a trusted lead across high-profile accounts, providing high-level strategic direction to senior client executives. Develop long-term PR plans aligned with client business objectives and confidently navigate difficult conversations or productive client pushback when necessary.
- Crisis & Narrative Excellence: Act as a trusted source during client crises by conducting risk assessments and drafting proactive communications. Interview executives to build robust thought leadership platforms and translate complex technical innovations into media-friendly narratives.
- Portfolio Management & Business Operations: Take accountability for account health, revenue forecasting, and resource allocation to optimize team utilization and minimize over/under-service. Oversee client contracts, KPIs, and monthly/annual scopes of work.
- Media & Integrated Strategy: Build sophisticated, long-term media and engagement strategies spanning media, analyst, and social landscapes. Maintain absolute editorial quality control across the portfolio and leverage a strong network of established relationships across Tier-1 national business and trade media.
- Organic Growth: Proactively identify expansion opportunities within your current roster to drive organic business development and maintain high client retention rates.
- Team Leadership & Talent Development: Directly manage, coach, and inspire team members, establishing clear professional goals and delivering targeted training to upskill junior and mid-level practitioners.
- Innovation & Agency Leadership: Lead teams in adopting emerging PR technologies and alternative communication channels, while expanding leadership footprints into global PR management.
RequirementsWhat You’ll Have:
- Senior AD experience: You're a Senior Account Director now, or you've been an Account Director long enough to run accounts without a safety net. You have 10 to 12+ years of agency communications experience.