Senior Content Strategist & Creator
Senior content strategist and hands-on creator at DB Investing, a forex/online trading broker: sets content direction across social, website, email and video, and personally writes landing pages, campaign copy and video scripts while staying within regulatory compliance. Requires 5+ years in content, fintech (forex/CFD) background, and fluent English and Arabic.
- Compensation
- Not disclosed
- Location
- New Cairo, Al Qāhirah, Egypt
- Work setup
- Hybrid
- Seniority
- Senior
- Employment
- Not specified
- Experience
- 5+ years
- Category
- Technical writing
- Posted
Must have
- Minimum 5 years in content strategy and creation
- At least 2 continuous years inside fintech or regulated financial services (forex/CFD strongly preferred)
- Demonstrable ownership of content strategy AND hands-on production, with a portfolio of published work personally written and directed
- Proven ability to write marketing copy that has passed compliance or legal review in a regulated environment
- Strong command of SEO fundamentals, content briefing and performance measurement
- Fluent professional English & Arabic — read, write and speak
- Comfortable operating as a senior individual contributor, producing to deadline without line-by-line management
Nice to have
- Experience writing for Meta Trader 5 products, IB/partner programs or trading education
- Video scripting experience across multiple formats (2D animation, whiteboard, voice-over, short-form social)
- Experience managing external writers, translators or agencies
Full description
About Us
DB Investing is a leading financial services company specializing in forex and online trading solutions. With a strong global presence, we are committed to delivering high-quality content and digital marketing strategies that drive engagement, brand awareness, and business growth. We are looking for a highly motivated Digital Content Executive to join our dynamic marketing team and contribute to our online marketing efforts.
Job Overview
We are hiring a senior, strategy-led content professional to own what DB Investing says across every channel — and to produce it. This is not an execution-only role. You will set the content direction for social media, the website, email, video and all digital channels, then write and build to that direction yourself. Fintech experience is essential: ideally forex, CFDs or regulated financial services, so you can write with authority about trading products and stay inside compliance boundaries without being told where they are.
**Key Responsibilities
- Own the content strategy across social media, website, blog, email, video and product communications, and align it to acquisition, activation and retention goals.
- Build and maintain the editorial calendar and personally produce the highest-value assets — landing pages, product pages, campaign copy, long-form education, video scripts and email sequences.
- Translate complex trading and platform topics (MT5 execution, spreads, instruments, account types, partner programs) into clear, accurate copy a new trader can follow.
- Set and police the brand voice and terminology across the team, agencies and freelancers; review and raise the quality of work produced by junior content staff.
- Work inside regulatory boundaries — risk warnings, no performance guarantees, no misleading claims — and take copy through compliance review efficiently.
- Partner with design, performance marketing and SEO so that content is briefed, optimized and measured, not just published.
- Localize and adapt core messaging for priority markets, including MENA and LATAM audiences.
- Report on content performance — organic growth, engagement quality, content-assisted conversion — and reallocate effort based on what the data shows.
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Requirements & Qualifications
- Minimum 5 years in content strategy and creation, with at least 2 continuous years inside fintech or regulated financial services (forex/CFD strongly preferred).
- Demonstrable ownership of content strategy AND hands-on production — a portfolio of published work you personally wrote and directed.