Senior Digital Product Manager

At HCF, we’re continuing to evolve our digital experiences to make health insurance simpler, more seamless and more rewarding for our members. We’re looking for a Senior Digital Product Manager to join us on a 12-month max-term contract and play a key role in bringing our broader digital strategy to life.Senior Digital Product Manager12-month max-term contractMake a real impact on the digital experiences our members use every day.

Reporting to the Digital Product Lead, you’ll own the vision, strategy and roadmap for your product domain, working closely with business and technology teams to deliver meaningful outcomes for our members and the business. You’ll lead cross-functional squads, champion a customer-first mindset and turn insights into digital products and experiences that make a difference.

What you’ll be doing

• Own the product vision and roadmap for your domain, ensuring priorities align with HCF’s broader digital strategy and deliver measurable member and business value.
• Lead cross-functional squads to take products from discovery and ideation through to delivery, launch and continuous improvement.
• Put members at the centre by using customer insights, research, analytics and experimentation to identify opportunities and improve digital experiences.
• Drive product performance by defining success measures, monitoring outcomes and using data to inform decisions and growth strategies.
• Balance priorities and influence decisions, managing backlogs, removing roadblocks and ensuring teams stay focused on delivering value at pace.
• Build strong stakeholder partnerships across business, technology, brand and marketing teams, including senior leaders, to create alignment and bring your product vision to life.
• Champion innovation and continuous improvement, exploring new opportunities and ways to deliver better digital experiences for our members.

What you’ll bring

• 5+ years’ experience in digital product management or ownership, ideally within a regulated industry or a fast-paced, product-led organisation.
• Experience delivering customer-facing digital products across web, mobile or AI-enabled experiences.
• A strong track record of owning product strategy, roadmaps and delivery, with a focus on measurable outcomes and continuous value creation.
• A customer-first mindset, with the ability to turn insights, research and analytics into product improvements and growth opportunities.
• Confidence influencing cross-functional teams and engaging senior stakeholders in a large, complex organisation.
• Strong commercial acumen, strategic thinking and the ability to balance customer needs with business priorities.
• Experience with product discovery, experimentation, hypothesis testing, product analytics and backlog prioritisation.
• Excellent communication and stakeholder management skills, with the ability to bring people along on the product journey.
• A practical, delivery-focused approach, with strong problem-solving skills and the ability to make things happen.

Why join HCF?

You’ll be part of an exciting digital transformation, helping shape the products and experiences that support our members when it matters most. It’s an opportunity to influence strategy, collaborate with talented teams and see the impact of your work in a purpose-led organisation.

Ready to make a difference? We’d love to hear from you.

About HCF

At HCF, our purpose is to bring our human touch to healthcare. Since 1932 we’ve been putting our members and their health first. As Australia’s largest not-for-profit health fund, we cover 2 million members with health, life, travel and pet insurance and our vision is to make healthcare understandable, affordable, high quality and member centric.

We want to be true health partners to our members, easily guiding the healthcare choices that are right for them. At HCF, our values are the way we do things and create the necessary culture to help us realise our purpose and deliver our Strategy. Living our values in action we step forward, walk in their shoes, stay human, make it better and get there together.

Culture & Benefits

Purpose-driven passion
We’re united by a common purpose: to make healthcare affordable, understandable, high quality and member-focused.

Wellness and work-life balance
We’ll empower you with the necessary skills and tools to support your personal wellbeing journey, ensuring you perform at your best. Our offerings include:

• Flexible working arrangements
• 50% subsidy on HCF hospital and/or extras cover
• Family-friendly certified employer
• 18 weeks of parental leave for all new parents
• Mental health and wellbeing programs, including workshops, fitness classes, flu vaccinations, skin checks and more
• Discounts on HCF’s products, including life, pet and travel Insurance, as well as discounts at Fitness First gyms and on our eyecare products.

Collaboration and inclusivity
We embrace diversity as our strength and are committed to maintaining an inclusive and collaborative work environment. Our workplace is welcoming and safe for all our employees, irrespective of their unique characteristics including age, ethnicity, cultural or spiritual background, gender identity, disability, education and socio-economic status.

Continuous learning and growth
We believe in lifelong learning. HCF provides opportunities for personal and professional development. From workshops to mentorship programs, we encourage your growth and curiosity.

Next steps

If you require any adjustments to assist you in making your application or during the recruitment or onboarding process, please reach out to Talent Acquisition – peopleservices@hcf.com.au to discuss or call 02 9290 0464.

We encourage applicants to submit their applications at their earliest convenience, as at HCF, we review applications as they are submitted, and may have filled the role prior to the job closing date.

Please be aware of recruitment scams, phishing, and impersonation attempts. HCF will never request payment or sensitive financial information at any stage of the recruitment process. If you receive suspicious communications claiming to be from HCF, please verify them through our Careers page or contact us directly.