Senior - Graphic Designer

MoMo is looking for a Senior - Graphic Designer who thrives at the intersection of campaign thinking and visual craft. You'll lead creative development from concept to final artwork across campaigns, social content, and brand communications - while actively using AI tools to push creative quality and speed.

This is not a production role. We need someone who can think conceptually, art-direct a visual system, and bring ideas to life across multiple touchpoints.

Mô tả công việc

Creative & Campaign Design (30%)

• Lead the development of creative concepts and visual direction for brand campaigns - from brief interpretation through key visual, social rollout, and cross-platform adaptation.
• Design Main Visuals, Social Posts, Banners (In-App / Web), OOH, and Webview materials aligned with campaign strategy and brand standards.
• Collaborate with copywriters, motion designers, and marketing teams to translate campaign ideas into cohesive visual systems.
• Participate in brainstorming and concept development for new campaigns, seasonal activations, and brand initiatives.

Social Design & Content (60%)

• Design MoMo's always-on feed across Facebook, Instagram, TikTok, and emerging platforms such as Threads: posts, carousels, video covers, and short-form visual content, each designed native to its platform rather than resized from one master.
• Work with content writer teams to turn audience insights, communication objectives, and cultural moments into relevant visual ideas.
• Stay current with social design trends, platform specs, and content formats to keep MoMo's visual presence fresh and competitive.

AI-Powered Creative Production

• Integrate generative AI tools into daily design workflow for image creation, visual enhancement, and rapid prototyping.
• Use AI image generation tools (ChatGPT, Gemini or similar) to produce high-quality visual assets from prompt to final polish.
• Use AI upscaling & enhancement tools (Magnific or similar) to refine and elevate output quality.
• Explore and apply AI video generation tools (Higgsfield, Seedance, Runway, Kling, or similar) for short-form social video and motion content.
• Document and share AI workflows with the team - contributing to our internal AI creative playbook.

Yêu cầu công việc

Must-Have

• Bachelor's degree in Graphic Design, Visual Communication, or related field.
• 4+ years of experience in graphic design, with at least 2 years in a Senior Designer or equivalent role.
• Strong portfolio demonstrating campaign-level work: key visuals, social design systems, multi-touchpoint rollouts.
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator) and Figma.
• Solid understanding of design principles - layout, typography, color theory, composition, and visual hierarchy.
• Ability to develop visual concepts and art direction from a creative brief.
• Hands-on experience with AI image generation tools - must demonstrate a real workflow of prompt → generate → refine → final output (not casual experimentation).
• Familiarity with at least 2 AI creative tools such as: Chatgpt, Magnific, Higgsfield or equivalent.
• Strong time management - ability to juggle multiple campaigns and deadlines simultaneously.
• Excellent communication and collaboration skills across cross-functional teams.
• Strong analytical thinking - able to connect design decisions to marketing objectives and communication effectiveness.

Mindset

• Proactive, with strong ownership
• Curious, adaptable, and always learning
• Comfortable working independently and collaboratively in a fast-paced environment

Nice-to-Have

• Knowledge of Adobe After Effects for basic motion graphics/ editing.
• Experience with AI video generation tools (Higgsfield, Seedance, Runway) for social video content.
• Idea sketching / hand-drawn concept ability.
• Experience in fintech, tech, or e-commerce brand environments.
• Understanding of social platform algorithms and content performance metrics.
• Portfolio includes before/after examples of AI-enhanced creative work.