Senior Integrated Marketing Manager
- Compensation
- $100K–$130K / yr
- Location
- New York, NY
- Work setup
- Not specified
- Seniority
- Senior
- Employment
- Not specified
- Experience
- 6+ years
- Category
- Marketing
- Posted
Skills
Must have
- Bachelor's degree in Marketing, Communications, Advertising, Business, or a related field required; graduate degree in marketing, business, or a related discipline preferred.
- Minimum 6 years of hands-on marketing experience, with demonstrated success managing integrated campaigns across digital and experiential/event marketing.
- Native-level Chinese fluency, with exceptional written and verbal communication skills; strong professional proficiency in English.
- Strong working knowledge of digital advertising, social media, SEO, GEO, content marketing, analytics, and emerging digital channels.
- Demonstrated experience using generative AI and agentic AI tools in practical marketing workflows, with the ability to identify opportunities to automate, accelerate, and improve marketing activities
- Demonstrated ability to manage agencies, vendors, media partners, and other external partners, including budgets, contracts/scopes, deliverables, timelines, and performance.
- Strong project management and analytical skills with the ability to manage multiple campaigns, stakeholders, partners, and deadlines simultaneously.
- Experience marketing to Chinese/Asian American audiences and familiarity with WeChat, RED/Xiaohongshu, and other relevant platforms strongly preferred.
- Healthcare, consumer services, multi-location business, or community-based marketing experience preferred.
Full description
Discover Better Health Careers with Rendr!Who We Are
Rendr is the leading primary care–focused, multi-specialty medical group dedicated to serving Asian communities in New York. With 20+ clinical specialties across 100+ clinics, Rendr delivers comprehensive, culturally responsive care to approximately 200,000 patients across New York City and Nassau County.
Our mission is to provide world-class, value-based healthcare with kindness to Asian communities. By combining high-quality, coordinated clinical services, advanced technology, and a deep understanding of the communities we serve, Rendr is working to improve access, patient experience, and health outcomes.
Joining Rendr means becoming part of a growing, mission-driven healthcare organization with the scale and ambition to transform community-based care for Asian communities.
Why Join Rendr?
- Opportunities for professional growth and development.
- Competitive salary and benefits package. (Salary is based on previous experience and years of service.)
- Join a team that values employee, embraces diversity, and is committed to making a meaningful impact within our communities.
Benefits We Offer:
- Medical, Dental, and Vision Insurance
- 401k with Company Match
- Paid Time Off
- Paid Holidays/ Floating Holiday(s)
- Commuter Benefits
- Health Savings Account/ Flexible Spending Account/ Dependent Care Account
- Annual Performance Bonus
Job Overview:
Rendr is seeking a Senior Integrated Marketing Manager to develop and execute high-impact marketing programs that strengthen the Rendr brand, drive patient acquisition and engagement, and support the continued growth of our healthcare network.
This is a hands-on role for an experienced marketer who can manage campaigns from strategy and concept through execution, measurement, and optimization. The ideal candidate brings strong experience across digital marketing, content and social media, event/experiential marketing, vendor and partner management, and emerging AI-driven marketing tools.
Native-level fluency in Chinese, both written and spoken, is required, along with a strong understanding of Chinese and Asian American audiences.
Primary Responsibilities:
- Develop and execute integrated marketing campaigns across digital, social media, content, events, community outreach, and traditional channels to support patient acquisition, brand awareness, service lines, and market growth.
- Manage digital marketing initiatives including paid search, paid social, SEO, Generative Engine Optimization (GEO), email, websites, and Chinese-language platforms such as WeChat and RED/Xiaohongshu.