Senior Manager - Corporate Communications 1

Company Overview

Hang Lung Properties Limited, a constituent stock of the Hang Seng Index and Hang Seng Corporate Sustainability Indices in Hong Kong, is a leading real estate developer in Hong Kong and mainland China. Boasting a diversified portfolio of investment properties in Hong Kong, we have progressively branched out into the Mainland since the 1990s, building, owning and managing world-class commercial complexes in key cities that have earned international acclaim for their exceptional quality of architectural design, services and sustainable features.

Our people are the most precious asset of the Hang Lung family and the key to our success. They drive forward our development through their commitment, professionalism and caring services. As we extend our business horizons, we continue to devote significant resources and energy to developing the expertise and skills of our outstanding team.

We are looking for people who are talented, energetic, self-motivated team players. Are you ready to join us now?

Responsibilities

• Formulate and execute integrated communication strategies that reflect the Company's vision and strategic goals, ensuring cohesive messaging and brand positioning across all channels.

• Collaborate with various teams within the Company to create world-class and compelling communications.

• Lead corporate identity applications across regional projects, ensuring the quality of brand communications and conduct bi-annual audits to ensure brand consistency.

• Manage corporate brand hierarchy, brand assets, and develop branding materials, including but not limited to advertisements, e-brochures, corporate videos, presentations, publications and content, premium items etc. and to create and maintain brand exposures and visibility in the regional portfolio.

• Oversee digital and social media marketing including platforms such as corporate website, LinkedIn, WeChat and other new digital and social platforms, on-premise screens, multimedia libraries etc. with bi-annual channel audit.

• Lead and coach the Corporate Communications team, managing communication agency partners, and allocating resources effectively.

• Manage performance and maximize results for key corporate initiatives. Maintain and monitor Brand dashboard for periodic review of performance.

• Manage annual budget and reforecasts of Brand Team, and monitor quality and cost effectiveness of consultants, agencies, vendors and suppliers.

• Collaborate with HR and various departments on communications planning and program development.

• Lead editorial planning, content creation, and production of internal publications and newsletters.