Senior Manager, Digital Media (Hybrid Opportunity)

The Senior Manager, Digital Media leads the production of video, audio, and photo content for the Stanford Department of Medicine. The role is the department's lead for digital media and its technical expert in the field, reporting to the department Events Manager and partnering via dotted-line supervision with the Director of Communications on communications plans that support the department's missions in education, research, and patient care.

The Senior Manager oversees a multi-channel digital media portfolio that includes video for the Department of Medicine Annual Report, storytelling series such as MedStory, and content for social media, email, websites, and web publications. The role contributes, via dotted-line, to the supervision of a part-time contingent Video Manager, runs the team's photography services and central library of illustrations, photos, and graphics, and sets up regular performance reporting so data guides future content. The Senior Manager also makes sure all digital content meets University and School of Medicine brand, identity, and accessibility standards, brings in third-party vendors carefully when needed, and works with Stanford Medicine and University Communications to extend its reach.

About 40% of the position is dedicated to hands-on production of original digital media, from pitching ideas through production, delivery, and performance analysis. The Senior Manager is also expected to keep up with digital media tools and trends through training and professional development, and to look at how artificial intelligence can streamline production and improve team workflows.

This is a hybrid opportunity.

DESIRED QUALIFICATIONS:

• A strong portfolio of original video and multimedia storytelling, including projects managed from concept through distribution and performance analysis.
• Demonstrated ability to turn complex biomedical, clinical, or scientific topics into engaging content for both academic and general audiences.
• Experience supervising or directing video producers, editors, or other creative contributors, including part-time staff and vendors.
• Advanced skill in Adobe Premiere Pro, Photoshop, and Canva, and interest in using AI tools responsibly to streamline media production.
• Experience using analytics to measure digital content performance and set strategy based on the results.
• Knowledge of platform-specific best digital media practices for LinkedIn, YouTube, Instagram, and emerging channels.
• Working knowledge of digital accessibility standards (e.g., captioning, WCAG) and experience following institutional brand guidelines.
• On-location photography and video shooting experience, including lighting and audio capture for interviews.
• Experience building and maintaining digital asset management systems or organized media libraries.

Core Duties:

• Develop communication deliverables in an area of expertise for a

unit or a complex program.

• Develop complex communications for various content delivery

channels.

• Develop and design complex materials according to defined

requirements using software applications and mediums.

• Work with vendors to obtain information to evaluate quality,

process, and costs to support vendor selection.

• Maintain knowledge by attending webinars, conferences, networking

etc. to remain at the forefront of current industry standards, trends
and technology.

• Contribute to the development of communication strategy for the

unit or program.

• Analyze data and curate illustrations, photos, and pictures for

assignments.

• Work in collaboration with Institutional Communicators on media

relations content and other areas.

**Minimum Educationand
Experience**

Bachelor's degree and five years of relevant experience or
combination of education and relevant experience.

Knowledge, Skills and Abilities:

• Excellent written and oral communication skills.

• Demonstrated ability to work collaboratively with internal

communications groups across campus.

• Demonstrated excellent interpersonal skills

• Demonstrated ability to synthesize complex materials and

communicate information in a manner easily understood.

• Experience with project management and the ability to manage

multiple projects simultaneously.

• Demonstrated ability to perform detailed work with high level of

accuracy and attention to detail.