Senior Manager - Performance Marketing - Diagnostic Services

**Job Description:
Opportunity with one of the Leading diagnostic organizationLocation: Gurgaon (5 days working)**

• Develop and manage comprehensive digital marketing budgets, ensuring optimal allocation of resources for maximum ROI.

• Analyse market trends and data to find opportunities, enhance campaigns, and raise return on investment.

• Create and execute comprehensive digital marketing strategies to drive online visibility, customer acquisition, and revenue growth.

• Oversee and optimize performance marketing channels, including SEO, SEM, social media, email, Mobile app and influencer marketing.

• Create and manage yearly digital campaign budgets.

• Collaborate with internal departments to ensure cohesive brand messaging across all digital platforms

• Manage and mentor a team of digital marketing professionals, fostering a culture of creativity and results-driven performance.

• Stay updated on digital marketing trends, tools, and platforms to implement innovative and effective strategies.

• Up to date with the latest trends and best practices in online marketing and measurement.

COMPETENCIES:

• Be detail oriented and can analyze and present data.

• Effective at working under pressure and meeting tight deadlines

• Curious and Proactive (Self-starter)

• Good interpersonal and time-management skill

• Proven working experience in D2C campaigns (8-10 years)

Skill:

• Excellent and precise writing Skills

• Handon experience in setting and running Adwords, facebook campaigns

• Comfortable with GA4