Social Media Executive

Department: Creative (Marketing)
Location: Balzan, Malta
Employment Type: Full-time

About SiGMA World

SiGMA World is a global events, media and technology group working across gaming, emerging technology, digital health and affiliate marketing.

Founded in Malta in 2014, we’ve grown into a team of 450+ people across six global offices in Malta, Cyprus, Serbia, Armenia, Brazil and the Philippines. We bring together businesses, entrepreneurs, investors and industry leaders from around the world through our events, media, digital products, education, investment and philanthropic initiatives.

We’re always looking for talented people who want to grow with us and be part of what we’re building next!

About the Role

We are looking for a Social Media Executive to be the hands-on engine behind our social presence and our community. This is an execution-focused role that blends day-to-day publishing with live community engagement. You will keep our channels active, our audience talking, and our content flowing, working closely with the Social Media Managers and Community Managers to bring the wider strategy to life.

This is a great fit for someone early in their social media career who wants to build broad, practical experience across content, engagement, and community in a fast-moving global brand. You will learn by doing, with the support of an experienced team and clear direction from senior managers.

The ideal candidate is energetic, naturally online, and genuinely curious about platforms and trends. You are comfortable scheduling a week of posts in the morning, replying to comments and DMs through the day, and spotting a trend worth jumping on by the evening.

Responsibilities

Content Publishing and Scheduling

• Schedule and publish posts, stories, and reels across platforms including Instagram, Facebook, LinkedIn, TikTok, X, Telegram, BlueSky, Threads, and YouTube, following the content calendar set by the Social Media Managers.

• Keep every channel active, consistent, and on-brand, making sure nothing goes dark.

• Carry out daily checks across all channels, so posts go live on time and display correctly.

Community Engagement and Moderation

• Respond to comments, DMs, and mentions in a timely, on-brand, and human way, sparking conversation and making members feel seen.

• Moderate community spaces, remove spam and bad actors quickly, and keep discussions safe and welcoming.

• Follow community guidelines and escalate sensitive issues, complaints, or potential PR situations to senior team members.

Content Creation and Editing

• Create lightweight, on-brand assets using tools such as Canva, CapCut, or similar.

• Edit short videos and reels, format graphics, and write clear, engaging captions adapted to each platform.

• Capture simple content on the ground at events and around the office to keep channels fresh.

Trendspotting and Listening

• Monitor trends, formats, sounds, and conversations daily, and flag relevant opportunities to the team.

• Track competitor activity and surface user-generated content worth amplifying.

• Keep an ear on brand sentiment and report anything notable to senior managers.

Campaign and Team Support

• Support the rollout of organic and paid social campaigns under the direction of the Social Media Managers.

• Coordinate assets and timings with the content, design, and wider marketing teams.

• Help adapt key campaign messages into platform-native language.

Reporting

• Pull weekly performance numbers such as reach, engagement, and growth across channels.

• Help compile clear, simple reports and flag what is performing well and what is not.

Event Support

• Provide live social coverage at in-person events, posting in real time and engaging with attendees online.

• Act as a familiar, friendly presence for community members and help support on-site meetups and gatherings.

Requirements

Experience

• 1 to 2 years of experience in social media, community management, content creation, or a closely related role, including internships.

• Hands-on experience publishing and engaging on major social platforms, whether personally or professionally.

• Interest in or exposure to iGaming, fintech, blockchain, technology, media, events, or entertainment is a plus.

Skills

• Strong written communication in English, with the ability to adapt tone and style across different platforms and audiences.

• Confident and comfortable across all major social and chat platforms, with a solid grasp of how each one works.

• Basic content creation and editing skills using tools such as Canva, CapCut, or Adobe Express.

• Organised and reliable, able to manage a publishing schedule and keep multiple channels on track.

• Good interpersonal skills, high emotional intelligence, and a level head for moderation and difficult conversations.

• Comfortable working with basic numbers and turning them into simple, useful reporting.

Additional languages are an advantage given our global audience.

Why Join SiGMA Group

• Grow with us – Play an important role in SiGMA's continued expansion across markets and help strengthen our presence within the industry.

• Free iGaming Academy access – Develop your industry knowledge with access to professional courses and training.

• Travel perks – Attend major gaming events, visit our international offices, and build relationships with industry leaders around the world. (T&Cs apply)

• Performance rewards – High performers are recognised and provided with opportunities for career progression through annual reviews and bi-yearly performance check-ins.

• International exposure – Work with market leaders and senior industry stakeholders across SiGMA's global network.