Spa Director

Key Responsibilities

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Leadership & Team Management: Hire, train, mentor, schedule, and develop spa supervisors, therapists, estheticians, front-desk agents, attendants, and fitness staff. Foster a positive, guest-focused culture and high-performance environment. Act as the primary leader and step in during absences of supervisors.

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Operations & Guest Experience: Oversee daily spa operations, including front-of-house, treatment rooms, relaxation areas, fitness center, boutique, and facilities. Ensure seamless, personalized experiences; handle escalated guest concerns; maintain cleanliness, maintenance, and safety standards. Coordinate with other resort departments (rooms, F&B, recreation, sales) for packages, groups, bridal parties, and events.

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Financial Performance: Own the spa P&L. Develop and manage budgets, forecasts, pricing, inventory, labor costs, and retail margins. Drive revenue through treatment sales, packages, retail, memberships/promotions, and off-site or add-on services while controlling expenses.

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Programming & Innovation: Develop, update, and implement treatment menus, packages, and wellness offerings that reflect Florida Keys island inspiration. Oversee product selection, inventory, and vendor relationships. Create promotional strategies and seasonal specials.

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Compliance & Standards: Ensure adherence to all local, state, and federal regulations (including Florida licensing for massage/esthetics), health & safety, emergency procedures, and resort policies. Maintain accurate records, schedules, and operational logs.

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Collaboration & Strategy: Partner with resort leadership, marketing, and sales on promotions, guest packages, and overall resort experience. Contribute to continuous improvement and brand excellence.

Qualifications

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Bachelor’s degree in Hospitality Management, Business Administration, Wellness, or related field preferred (or equivalent experience).

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5+ years of progressive spa/wellness experience, with at least 3 years in a Spa Manager or Director role, preferably in a luxury hotel or resort setting.

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Strong P&L, budgeting, forecasting, and revenue-management experience.

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Proven leadership in hiring, training, and motivating diverse teams.

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Deep knowledge of spa treatments, protocols, retail operations, fitness facilities, and guest service standards.

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Excellent communication, problem-solving, organizational, and interpersonal skills.

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Ability to work flexible hours, including evenings, weekends, and holidays as needed.