Technical Architect- Data 360/Marketing Cloud
Technical Architect in Salesforce's Professional Services (Customer Success Group) based in Lombardy, Italy: designs and implements enterprise Data Cloud (Data 360) and Marketing Cloud solutions for clients — blueprints, data architecture, integrations, code reviews and executive stakeholder work. Fluent English and Italian required; 25–50% travel to client sites.
- Compensation
- Not disclosed
- Location
- Lombardia, Italy
- Work setup
- Not specified
- Seniority
- Not specified
- Employment
- Not specified
- Experience
- 2+ years
- Category
- Architecture
- Posted
Skills
Must have
- Direct experience designing and configuring Data Cloud (Data 360): Ingestion, Unified Profile, Insights, Activation
- 2+ years direct experience in Salesforce Marketing Cloud (Email Studio, Journey Builder, Automation Studio)
- Minimum 10 years' experience in professional services
- Deep knowledge of MDM, Data Distribution, and Data Modeling, including metadata and lineage
- Ability to document solutions: data flows, engineering flowcharts, technical artifacts
- Ability to translate client requirements into solutions and map business processes to the product suite (e.g., Data Cloud DMOs to Marketing Cloud Data Extensions)
- Knowledge of API patterns (REST/SOAP) and integrating Salesforce with ETL, CRM, and Data Lakes
- Technical leadership: lead inter-team meetings, conduct solution testing and validation
- Proficiency in both English and Italian (mandatory)
- Willingness to travel to client sites 25–50%
- Degree or equivalent relevant experience
Nice to have
- Knowledge of AMPScript and SSJS
- Familiarity with Agentforce Marketing and Marketing Cloud Personalization (formerly Interaction Studio)
- Excellent written, verbal, and visual communication for tactical and executive audiences
- 10+ years in data architecture or consulting with relational data models and complex SQL
- Familiarity with external data platforms (Snowflake, Databricks, AWS, GCP) and domains like Finance, Telco, Retail
- Salesforce certifications: Data Cloud Consultant, Data Architect, Marketing Cloud Email Specialist, Marketing Cloud Consultant
- Ability to work independently in a fast-paced, fluid environment
Full description
DEPARTMENT DESCRIPTION
Salesforce Professional Services focuses on delivering strategic engagements that define transformational opportunities and articulate clear plans for execution of change programs. We rely on our team’s expertise and specialisms to engage with executive-level customers to agree on specific business goals and actions to ignite the full value of Salesforce. Our approach considers people, process, and technology — and a successful engagement includes recommendations to the business for change to support deeper, more relevant use of the Salesforce platform.
OVERVIEW OF THE ROLE
Salesforce is currently seeking a Data Cloud & Marketing Cloud Technical Architect to join our Professional Services team within the Customer Success Group (CSG). This role is centered on being a "Data" subject matter expert, leading the design and implementation of enterprise-grade Data Management solutions. While Data Cloud (Data 360) expertise is a must, the ideal candidate will also possess a strong background in Salesforce Marketing Cloud to drive cross-cloud success.
The Technical Architect is responsible for architecting scalable solutions across enterprise landscapes, ensuring data is democratized and ready for enterprise AI usage. You will work closely with Project Managers and Technical Architects to ensure on-time, fully functioning integrations. The ideal candidate thrives in an entrepreneurial atmosphere, communicates tactfully with business operations, and effectively designs, tests, and deploys complex software solutions. You must be an excellent communicator who can tailor delivery to a variety of audiences and communicate both in English and Italian fluently.
YOUR IMPACT
Through our extended onboarding program of formal certification, internal training, knowledge transfer, hands-on experience and closely working with other Consultants, Architects and Project Managers you will become a Salesforce Domain Authority at the forefront of our offerings, delivering outstanding customer success.
- Become a Trusted SME: Act as the primary authority for Data Cloud to support project delivery, including how data architecture relates to the success of Agentforce and AI.
- Strategic Design: Drive the creation of application and technical design documents (Blueprints/FSD) which leverage Salesforce best practices and effectively integrate Salesforce into the customer’s infrastructure.
- Data Democratization: Design and guide customer's enterprise data architecture, highlighting the importance of Data Governance and ensuring solutions adhere to security and privacy regulations.
- Technical Excellence: Provide guidance on integration development best practices, Enterprise Architecture standards, and environment management. Lead code reviews and define coding standards (SQL, SSJS, AMPScript).