Vice President of Marketing
- Compensation
- Not disclosed
- Location
- Kansas City, MO
- Work setup
- Onsite
- Seniority
- C level
- Employment
- Not specified
- Experience
- 12+ years
- Category
- Marketing
- Posted
Skills
Must have
- Bachelor’s degree in Marketing, Business, Communications, or related field
- 12+ years of progressive marketing leadership experience, including meaningful senior leadership experience and a track record of building and scaling brands
- Experience in one or more of the following sectors is highly desirable: agriculture, sustainability, climate tech, biotechnology, SaaS/data platforms, or other complex B2B industries
- Track record of building both brand equity and measurable revenue growth
- Experience in high-growth, venture-backed, or category-creating companies is a plus
- Experience managing a global brand is a plus
Full description
Holganix and the American Farmer are revolutionizing the way we grow, restoring life to the soil to create healthier farms and food, delivering Thrivability for all. We have pioneered a practical, science-backed, measurement-based approach to regenerative ag that immediately boosts soil biology to help farmers reduce chemical inputs, without sacrificing yield or profit.
At the heart of it all is Bio 800+, a living, breathing microbial formula packed with over 800 species of diverse, naturally occurring soil microbes. It’s like a probiotic for your soil, rebuilding structure, improving nutrient and water efficiency, and taking carbon from the air and delivering it to the plant's roots where it fuels growth, nutrient uptake, and yield.
Restoring soil health across America means better crops with bigger yields, fewer chemicals, lower farm costs, stronger water retention, and less erosion.
Holganix is more than a living liquid product. First, we pair Bio 800+ with Horizons — our best-in-class data intelligence program that uses soil testing, satellite imagery, and equipment-level insights to help farmers adopt regenerative practices that are scalable, verifiable, and built for long-term impact. Then, through HGX—our environmental assets division— we measure and verify the environmental outcomes farmers generate through improved soil health, creating environmental assets that companies can use to meet supply chain and carbon removal goals.
Position Overview
The VP, Marketing & Communications will be responsible for building and leading a world-class communications and marketing organization that positions the company as a category leader in regenerative agriculture, environmental assets, and data-enabled sustainability solutions. This leader will shape how the world understands the future of agriculture, building one of the most respected brands across global food, agriculture, soil health, environmental markets, and natural capital.
The role requires a rare blend of brand architect, growth marketer, storyteller, and commercial strategist, with the ability to influence audiences ranging from farmers and Fortune 500 companies to policymakers, investors, scientists, and the next generation of agricultural leaders. Our promise is to be the most trusted name in agriculture.
The VP, Marketing & Communications will translate complex science and environmental value into compelling narratives, scalable demand generation, and enterprise credibility. The ideal candidate is equally fluent in performance marketing, brand development, public relations, data analytics, and executive communications.
Areas of Leadership & Impact
This role will provide strategic leadership across the areas below, directly leading key priorities while empowering the marketing and communications team and partnering across the organization to bring the work to life.