VP Product Management

VP PRODUCT MANAGEMENT

HYBRID POSITION | ONSITE THREE DAYS A WEEK AT JOSTENS’ CORPORATE OFFICE (MINNEAPOLIS, MN)

JOB TYPE: Full-timeABOUT YOU:

The VP Product Management leads Product Management and Product Design across the enterprise, setting the product vision, operating model, governance practices, and cross-portfolio priorities that enable business units to deliver measurable customer and business outcomes. The role partners with business unit and functional leaders to align product investments to enterprise goals while supporting clear ownership, accountability, and execution across product portfolios.

The VP Product Management is strategically important to advancing the company’s transition from fragmented legacy systems, including 18 separate order management systems, toward a modern B2B2C platform that better serves customers and consumers. Through enterprise product leadership, this position helps unify commerce, data, and digital experiences across the organization to enable personalization at scale, connected customer journeys, and portfolio growth that increases lifetime order value.

This role serves as an organizational architect for product management, product design and product marketing by creating a shared product language, consistent planning rhythms, discovery and delivery standards, clear role expectations, and cross-functional ways of working that help teams move with clarity and accountability. The VP Product Management establishes product portfolio alignment, governance methods, prioritization frameworks, decision-making processes, and outcome-based measurement practices to guide investment trade-offs, resource alignment, product performance evaluation, dependency management, enterprise roadmap planning, and consistent execution across portfolios.

YOU WILL:

• Enterprise Product Strategy: Create a compelling enterprise product vision and translate company strategy, customer needs, market intelligence, business unit objectives, and long-term growth opportunities into clear product direction, portfolio priorities, investment recommendations, and measurable outcomes that improve profitability and enterprise success.

• Enterprise Governance & Prioritization: Establish enterprise governance practices, prioritization frameworks, and decision-making processes that evaluate product investments consistently across business units, balance competing stakeholder needs, align resources to strategic priorities, and ensure roadmap trade-offs are made with customer impact, business value, operational readiness, and long-term outcomes in mind.

• Product Operating Model: Serve as the organizational architect for product management by defining the enterprise operating model, planning rhythms, product standards, discovery and delivery practices, role clarity, and outcome measurement processes that help teams collaborate effectively, reduce silos, and scale consistent product practices across portfolios.