Web Programmer & UX Designer
- Compensation
- Not disclosed
- Location
- Hobbs, New Mexico, United States
- Work setup
- Onsite
- Seniority
- Not specified
- Employment
- Not specified
- Experience
- 2+ years
- Category
- Design
- Posted
Skills
Must have
- Bachelor’s in Web Development, Computer Science, Computer Engineering, UX/UI, Digital Media, or related field required; experience in higher‑ed/public sector preferred.
- 2+ years in front‑end development, UX/UI, or CMS administration.
- Proficiency with HTML, CSS, JavaScript, accessibility, common CMS (Cascade, OmniCMS, Drupal, WordPress, etc.), and design tools (Adobe XD, Figma, Photoshop, Illustrator, Canva, etc.); GA4/Tag Manager
Full description
TITLE: Web Programmer & UX Designer
REPORTS TO: Director of Marketing & Communications
SUMMARY
Develops, designs, and maintains the College website and digital user experience. This position blends front‑end programming, UX/UI design, and visual web design/graphics creation to produce modern, accessible, mobile‑optimized digital experiences. Ensures consistent brand application across web templates, page layouts, design elements, and interactive components. Combines technical development, visual design, accessibility compliance, SEO, and analytics‑driven optimization to support enrollment, recruitment, and student success.
DUTIES & RESPONSIBILITIES:
Development & Maintenance
- Build and maintain website pages, components, forms, templates and interactive elements using HTML, CSS, JavaScript, and CMS.
- Improve site performance, mobile responsiveness, and cross‑browser reliability.
UX, UI & Web Design
- Design visually appealing, brand‑consistent web layouts, page templates, graphics, icons, and interface components for use across the College website.
- Translate brand guidelines, campaign concepts, and creative direction into functional, user‑friendly page designs.
- Lead UX enhancements including navigation, information architecture, usability testing, wireframes, prototypes, and user flows.
- Apply user‑centered design principles to support the student journey from exploration to enrollment.
Graphics & Visual Digital Assets
- Collaborate with the Graphics & Design Specialist to adapt campaign assets for web use and maintain visual consistency across digital channels.
- Create and optimize web‑ready graphics, hero images, banners, icons, infographics, and visual elements that enhance page clarity and engagement.
- Ensure images and digital assets follow accessibility and performance best practices (compression, alt text, scaling).
Accessibility & SEO
- Ensure WCAG 2.1 AA accessibility (alt text, semantic structure, ARIA labels, color contrast).
- Implement SEO best practices and schema; partner with Director on campaign landing pages and conversion tracking.
Analytics, Optimization & Testing
- Configure and maintain analytics tools (GA4, Tag Manager, heatmaps).
- Conduct data‑driven UX refinements, A/B testing, and landing‑page optimizations.
- Provide insights and recommendations to improve site performance and conversion rates.