Yahoo Ads Account Executive, Real Money Gaming
- Compensation
- Not disclosed
- Location
- United States of America
- Work setup
- Hybrid
- Seniority
- Senior
- Employment
- Fellowship
- Experience
- Not specified
- Category
- Sales
- Posted
Skills
Must have
- Bachelor's degree in Business, Marketing, Communications, or a related field preferred.
- Track record of success in digital advertising sales within a premium publisher, media, or ad technology environment.
- Experience working with sportsbooks, iGaming or casino operators, daily fantasy, prediction markets, or betting-focused agencies is strongly preferred. Adjacent performance-marketing categories with s
- Strong understanding of the digital advertising ecosystem, including premium media, programmatic advertising, audience targeting, measurement, and omnichannel marketing.
- Working knowledge of the regulatory environment for betting and gaming advertising, or clear ability and interest to come up to speed quickly.
- Demonstrated ability to build senior-level relationships and develop long-term partnerships.
- Strong consultative selling, negotiation, and presentation skills, with a history of consistently meeting or exceeding revenue targets.
- Strong analytical mindset with the ability to translate data and performance insights into actionable client recommendations.
- Excellent communication and storytelling skills, with the ability to articulate complex concepts clearly and concisely.
- Highly collaborative, with experience working cross-functionally across Product, Marketing, Operations, Finance, Legal, and Client Services.
- Self-motivated, adaptable, and comfortable thriving in a fast-paced, evolving, and highly regulated environment.
Full description
Yahoo serves as a trusted guide for hundreds of millions of people globally, helping them achieve their goals online through our portfolio of iconic products. For advertisers, Yahoo Advertising offers omnichannel solutions and powerful data to engage with our brands and deliver results.We are seeking a highly motivated, consultative, and results-driven Account Executive to join our Betting & Predictions vertical. In this role, you will drive revenue growth by developing partnerships with sportsbooks, iGaming operators, daily fantasy and prediction market platforms, odds and affiliate businesses, and the agencies that represent them.
You will leverage Yahoo's premium media portfolio, including Yahoo Sports and Yahoo Fantasy, along with our first-party data and omnichannel advertising solutions, to help clients acquire and retain players, grow handle, and hit efficient cost-per-acquisition targets across a complex, state-by-state regulatory landscape.
As a trusted advisor, you will build relationships with acquisition, growth, and brand marketing decision-makers, identify opportunities for growth, and develop data-driven advertising solutions that deliver measurable outcomes across the bettor journey, from first awareness through first deposit and long-term retention.
ResponsibilitiesSales Strategy & Revenue Generation:
- Develop and execute a sales plan to achieve and exceed revenue targets within the Betting & Predictions vertical.
- Identify, prospect, and cultivate new business with operators, prediction market platforms, and betting-focused agencies while expanding existing partnerships.
- Build and maintain a healthy sales pipeline, accurately forecasting revenue and managing opportunities throughout the sales cycle.
- Position the differentiated value of Yahoo Sports, Yahoo Fantasy, Yahoo Finance, and our broader audience and omnichannel offerings to a category where sports and market-engaged audiences are the entire ballgame.
- Navigate the seasonality of the category, planning against football kickoff, March Madness, major fight cards, election and event markets, and other peak acquisition windows.
- Partner with your manager to shape account strategy, identify growth opportunities, and expand share within your book.
Client Relationship Management:
- Establish and maintain trusted relationships with decision-makers across operators, platforms, and agency partners, including performance marketing, growth, CRM, and brand leads.
- Develop a deep understanding of each client's acquisition economics, player lifecycle, state and market footprint, and growth priorities.
- Serve as a strategic advisor by recommending customized, data-driven solutions that align with client goals, whether that is new-player acquisition, reactivation, cross-sell into casino, or brand building.